Danique2212
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Chapter 9: Managing Marketing Communications
Fundamentals of Marketing - Oxford University (Paul Baines, Chris Fill, Sara Rosengren, and Paolo Antonetti)

Chapter 9: Managing Marketing Communications
- Book & Paket-Deal
- Summary
- • 8 pages •
Fundamentals of Marketing - Oxford University (Paul Baines, Chris Fill, Sara Rosengren, and Paolo Antonetti)

Chapter 9: Managing Marketing Communications
Chapter 7: Pricing and Value Creation
Fundamentals of Marketing - Oxford University (Paul Baines, Chris Fill, Sara Rosengren, and Paolo Antonetti)

Chapter 7: Pricing and Value Creation
- Book & Paket-Deal
- Summary
- • 6 pages •
Fundamentals of Marketing - Oxford University (Paul Baines, Chris Fill, Sara Rosengren, and Paolo Antonetti)

Chapter 7: Pricing and Value Creation
Chapter 6: Proposition and Branding Decisions
Fundamentals of Marketing - Oxford University (Paul Baines, Chris Fill, Sara Rosengren, and Paolo Antonetti)

Chapter 6: Proposition and Branding Decisions
- Book & Paket-Deal
- Summary
- • 8 pages •
Fundamentals of Marketing - Oxford University (Paul Baines, Chris Fill, Sara Rosengren, and Paolo Antonetti)

Chapter 6: Proposition and Branding Decisions
Chapter 6: Proposition and Branding Decisions
Chapter 11: Fundamentals of Organizing
Chapter 6: Proposition and Branding Decisions
Chapter 1: Marketing Principles and Society