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Summary marketing endterm - Pre Master Marketing Management - Tilburg University

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Here’s a complete summary of the end-term material covering topics 1 through 9. This summary includes all slides from the handouts, along with additional notes, figures, and examples from the lectures to help you understand the topics better. At the end of each topic, you’ll also find some practice exam questions.

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  • Summary
  •  • 122 pages • 
  • by fleurdk123 • 
  • uploaded  2024
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Summary Pre-master Marketing Management: Consumer Behavior - chapter 1/6

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Summary of the chapters 1, 2, 3, 4, 5 and 6 (excluding appendixes) of the textbook Consumer Behavior 8th edition (ISBN : 9780357721292) for the course Pre-Master Marketing Management at Tilburg University

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  • Summary
  •  • 42 pages • 
  • by fleurdk123 • 
  • uploaded  2024
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