100% satisfaction guarantee Immediately available after payment Both online and in PDF No strings attached
logo-home
Previously searched by you
Previously searched by you
logo
Summary consumer and economic psychology CA$12.39   Add to cart
Quickly navigate to
Preview
  2.  
  3. Rijksuniversiteit Groningen (RuG)
  4.  
  5. Consumer And Economic Psychology (PSMIN08)

Summary

Summary consumer and economic psychology

1 review
 199 views  17 purchases
  • Course
  • Consumer And Economic Psychology (PSMIN08)
  • Institution
  • Rijksuniversiteit Groningen (RuG)

An extensive summary of the course consumer and economic psychology at the RUG. This course is given in both the study psychology as the minor psychology in society. It's a summary of both the (online) literature as the lectures. Good luck with studying! :)

Preview 4 out of 41  pages

Document information

  • January 12, 2022
  • 41
  • 2021/2022
  • Summary

Subjects

  • psychology in society
  • consumer psychology
  • economic psychology
  • contextual factor
  • social factor
  • consumer and economic psychology

Written for

  • Rijksuniversiteit Groningen (RuG)
  • Minor Psychology In Society
  • Consumer And Economic Psychology (PSMIN08)
All documents for this subject (10)

1  review

review-writer-avatar

By: isaenzgarcia • 2 year ago

Seller

avatar-seller
shannaceelen

Reviews received

Content preview

Contents
Week 1 – lecture notes + summary readings. ............................................................................................... 3
Introduction............................................................................................................................................... 3
Economic psychology – reading 1 ............................................................................................................. 4
Consumer psychology – reading 2 ............................................................................................................ 5
Segmentation – reading 3 ......................................................................................................................... 5
Week 2........................................................................................................................................................... 7
Explanations of the endowment effect: an integrative review – Reading 1 ............................................. 7
Lecture (example included) ................................................................................................................... 7
Article .................................................................................................................................................... 9
Judgmental shortcuts – reading 2 ........................................................................................................... 13
Lecture (examples included) ............................................................................................................... 13
Article .................................................................................................................................................. 16
Theories of economic decision-making: value, risk and affect – reading 3 ............................................ 19
Lecture (examples included) ............................................................................................................... 19
Article .................................................................................................................................................. 20
Week 3......................................................................................................................................................... 22
The power of self-persuasion – reading 1 ............................................................................................... 22
The tyranny of choice – reading 2 ........................................................................................................... 23
The paradox of choice – video ................................................................................................................ 24
Lecture ..................................................................................................................................................... 25
Week 4......................................................................................................................................................... 26
Contextual factors – reading 1 ................................................................................................................ 26
Personal factors – reading 2 .................................................................................................................... 28
Social factors – reading 3 ........................................................................................................................ 28
Lecture ..................................................................................................................................................... 29
Guest lecture ........................................................................................................................................... 30
Week 5......................................................................................................................................................... 31
Lecture ..................................................................................................................................................... 31
Circular economy – Reading 1 ............................................................................................................. 31
How financial constraints influence consumer behavior – Reading 2 ................................................ 34
Poverty impedes cognitive function - Reading 3 ................................................................................. 35


1

,Week 6......................................................................................................................................................... 36
Lecture (diffusion of innovation – reading 1 and consumer activism – reading 2 included) .................. 36
Week 7......................................................................................................................................................... 40
Lecture ..................................................................................................................................................... 40
Oefenvragen ................................................................................................................................................ 41




2

,Week 1 – lecture notes + summary readings.

Introduction
Applied social psychology > consumer and economic psychology >
Goods and services <> people <> economy




This course: focus on people > emotions, values, preferences, cognition.




3

, Economic psychology – reading 1

Economic psychology
= Interaction between the economy and people.
= The science of economic mental life and behavior.
Economic psychology promotes and discusses research, as well as policy making, on the interface of
psychology and economics.

Focus on:
o People’s cognitions about money and the economy: (ir)rational, impact on actions
o How this makes people feel: wellbeing
o How this affects the economy


History

The theory of moral sentiments (Adam Smith) > About the concept of self-love and the
importance of being able to take others’ roles.

Homo economicus = a rational individual who makes rational decisions that maximize
utility, is self-interested, capable of learning from experience and with stable and
consistent preferences.

Introspection > necessary to examine needs and attributions of value.

La psychologie économique > birth of economic psychology.

Association of economic psychology > led by psychologists and businessmen
interested n using psychology for practical purpose.


Often quantitative research methods are being used in economic psychology.

Psychology in behavioral economics: the way people use money depends on how they mentally
categorize it > economic mental representation.




4

The benefits of buying summaries with Stuvia:

Guaranteed quality through customer reviews

Guaranteed quality through customer reviews

Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.

Quick and easy check-out

Quick and easy check-out

You can quickly pay through credit card or Stuvia-credit for the summaries. There is no membership needed.

Focus on what matters

Focus on what matters

Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!

Frequently asked questions

What do I get when I buy this document?

You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.

Satisfaction guarantee: how does it work?

Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.

Who am I buying these notes from?

Stuvia is a marketplace, so you are not buying this document from us, but from seller shannaceelen. Stuvia facilitates payment to the seller.

Will I be stuck with a subscription?

No, you only buy these notes for CA$12.39. You're not tied to anything after your purchase.

Can Stuvia be trusted?

4.6 stars on Google & Trustpilot (+1000 reviews)

78600 documents were sold in the last 30 days

Founded in 2010, the go-to place to buy study notes for 14 years now

Start selling
CA$12.39  17x  sold
  • (1)
  Add to cart