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1Shopping at Walmart vs. Local Stores
Kun Wang 2021090536
Yorkville University
ENGL101-22W-C-ON_1C_Z
Zohreh Daeizadeh
February 8, 2022
, 2
Introduction
Walmart and other local stores have competed for the existing markets for a long time. For
Walmart to be considered better, they have to gain a competitive advantage over the local stores.
The different ways of gaining a competitive advantage can be met in numerous ways, including
pricing, commodity freshness, level of customer service, and the presence of after-sale services.
Therefore, the consumer has always had the question of what is the best to shop, and therefore,
this paper will compare the best place to shop between Walmart and local stores.
The contrast between Walmart and Local stores
Walmart, after its inception, has focused on providing the consumer with the best commodity
prices in the market. This means the management’s top priority has been giving the consumer the
lowest prices on products and, therefore, a way to gain a competitive advantage over local stores.
According to research conducted by Niedt, Walmart offers a better price on their goods and
groceries (Niedt, 2021). In a world that one has to maximize reducing the cost of living, Walmart
provides a perfect opportunity for shoppers to actualize this. The local stores also use this
strategy, but others are focused on a specific market, be they high class or low class.
Similarly, gaining a competitive edge requires both the local stores and Walmart to ensure that
they have the consumer's needs in mind. However, since many people own local stores as
business startups, it is normal to find them more in number than Walmart (Boyd, 2017). This
makes local stores more convenient than Walmart as they are easily accessible (Hicks et al.,
2019). Walmart runs ten thousand stores globally while local stores are more than three million.
Particularly, convivence is not all that matters to the consumer as their culture and health needs
can influence their choice. Therefore, the customer needs can shift the competitive edge towards
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