Class notes
Psych1Z03
- Course
- Introduce (PSYCH10Z3)
- Institution
- McMaster University (mcmasteru)
Lecture notes of 15 pages for the course Introduce at mcmasteru
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Psych 1X03-Memory, Psych 1X03-Memory
3 processes of memory:
encoding, storage, retrieval
3 types of encoding:
visual, acoustic, semantic
which part of the brain is responsible for memory?
Hippocampus in the temporal lobe.
how is short term memory encoded?
typically acoustically as opposed to long term memory which is encoded semantically.
who made the multi store model:
Atkinson and Shiffrin (1968)
capacity of short term memory: 7 +/- 2
Duration and capacity of long-term memory: lifetime/unlimited
duration of short term memory: 18-30 seconds
Describe the multi-store model of memory:
1. Information primarily enters the system through a sensory experience and into
the sensory register which is modality specific.
2. Information is then passed if payed attention to short term memory where it can.
be held for around 18-30
seconds before it decays
- If this data is rehearsed to maintain the information it can be transferred to long term
memory
- Long-term memory is said to have a potentially infinite capacity and duration
how is information encoded in the sensory register? modality specific
null hypothesis no relationship between independent and dependant variables.
Qualitative Data in the form of words
Quantitative Data that is in numbers
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