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MNM3709 ASSIGNMENT 4 SEMESTER 2 2023 COMPLETE ANSWERS GUARANTEED DISTINCTION CA$4.64   Add to cart

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MNM3709 ASSIGNMENT 4 SEMESTER 2 2023 COMPLETE ANSWERS GUARANTEED DISTINCTION

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CASE STUDY You have been appointed by GALXBOY, as a marketing consultant, to improve their marketing strategy on specific elements regarding their internal market environment, market analysis, and sustainable competitive advantage. Conduct research on GALXBOY, using the following links: - Com...

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  • October 11, 2023
  • 9
  • 2023/2024
  • Exam (elaborations)
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By: gabavanathembelihle • 1 year ago

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MNM3709 ASSIGNMENT 4

SEMESTER 2 2023 COMPLETE

ANSWERS GUARANTEED

DISTINCTION

, CASE STUDY You have been appointed by GALXBOY, as a marketing consultant, to improve their

marketing strategy on specific elements regarding their internal market environment, market analysis, and

sustainable competitive advantage. Conduct research on GALXBOY, using the following links: -

https://startupmag.co.za/2022/05/top-5-south-african-streetwear-brands/ -

https://galxboy.co.za/pages/about-us - https://galxboy.co.za/ - https://www.instagram.com/galxboy_sa/ -

https://www.youtube.com/channel/UCaStPzGJw-7YUU8sIMyiadg


Compile a strategic report for GALXBOY on how they can approach the following elements:


INTERNAL ENVIROMENTAL ANALYSIS


No. Mark 1


Conduct a SWOT Analysis for GALXBOY where you are focusing on identifying the company's

strengths, weaknesses, opportunities, and threats in relation to its marketing efforts. (No marks will

be awarded for theoretical explanations; two marks awarded for the practical application of each

dimension.)


Strengths:


 Strong brand image and recognition in the market.


 Unique and trendy fashion designs that appeal to the target audience.


 Strong online presence and active engagement on social media platforms.


 Well-established distribution channels and partnerships with retailers.


 Strong customer loyalty and repeat purchases.

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