Exam (elaborations)
MKTG3340 Exam3(questions well answered )graded A+ 2023/2024
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MKTG3340 Exam3ch. 13-14: building the price foundation and arriving at the final price . common mistakes in pricing -price is too cost oriented -price isn't revised often enough -doesn't take into account rest of mktg mix -prices not varied enough throughout product line, mkt segments, di...
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