Google Analytics Certification Exam Answers 100% Verified 2024 Graded A

1. Which of the following is not a required parameter in the URL builder? Campaign Name Campaign Medium Campaign Content Campaign Source All of these are required - Campaign Content 2. Which of the following metrics would most strongly suggest a poorly performing landing page? Bounce Rate 90% % New Visits 90% Session Duration 5 minutes Bounce Rate 90% None of these answers - Bounce Rate 90% 3. Your business objective is to maximize the number of sales through your website. Which of the following metrics would most directly help you measure performance against this objective? Visits Ecommerce Conversion Rate Page Value Bounce Rate Pages / Visit - Ecommerce Conversion Rate 4. The Measurement Protocol is a standard set of rules for collecting and sending hits to Google Analytics. Using the Measurement Protocol you can: send data to Google Analytics from any web-connected device send data to Google Analytics from a kiosk or a point of sale system upload aggregated data tables to Google Analytics A and B only A, B, and C - A and B only 5. Which of the following is a hit type tracked by Google Analytics? page tracking hit event tracking hit ecommerce tracking hit all of these are hit types tracked in Google Analytics - all of these are hit types tracked in Google Analytics 6. Which of the following could be measured by defining a goal in Google Analytics? the percentage of visits that contain only one page view the percentage of visits that result in a site registration conversion rate the percentage of visits during which visitors spent at least two minutes on the site All of these could be measured by defining a goal in Google Analytics - All of these could be measured by defining a goal in Google Analytics 7. Which of the following would prevent destination goal conversions from being recorded? There was a misspelling in the URL of the goal definition. The tracking code is missing from the conversion page. The match type in the goal definition is incorrect. All of these would prevent a destination goal from recording - All of these would prevent a destination goal from recording 8. True or False: The order in which filters appear in your view settings matters. False: Filters are no necessarily executed in the order in which they appear. True: Filters are executed in the order in which they appear. - True: Filters are executed in the order in which they appear. 9. Which of the following questions can be answered using the goal flow report? Do visitors usually start my conversion process from the first step or somewhere in the middle? All of these can be answered using the goal flow report. Is there a place in my funnel where traffic loops back to the beginning of the conversion process to start over? Are there any steps in my conversion process that don't perform well on mobile devices compared to desktop devices? Are there a lot of unexpected exits from a step in the middle of my conversion funnel? - All of these can be answered using the goal flow report. 10. True or False: When you share a link to a custom report, you share the data in the report. True. Sharing a link to a custom report shares the data in the report. False. Sharing a link to a custom report only shares a template for the report. - False. Sharing a link to a custom report only shares a template for the report.