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COMM 205- Business Communication all notes for final 2024 exam prep tips Concordia University
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COMM 205- Business Communication all notes for final 2024 exam prep tips Concordia University Business Communication Ch.1: Business Communication in the Digital Age M-commerce (mobile technology business) E-commerce (Internet- based business) Osborn-Parnes Creative Problem Solving Process...

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  • June 21, 2024
  • 66
  • 2023/2024
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  • comm 205 business communication

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COMM 205- Business
Communication all notes for final
2024 exam prep Concordia
University

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Business Communication

Ch.1: Business Communication in the Digital Age

M-commerce (mobile technology
business) E-commerce (Internet-
based business)

Osborn-Parnes Creative Problem Solving Process
1. Explore the challenge: Identify the challenge, gather information and clarify
the problem.
2. Generate Ideas: come up with many ideas to solve the problem, and
pick the most promising ideas.
3. Implement Solutions: select and strengthen solutions, and plan how to
bring your solution to life and implement it.

Skills Job Seekers should offer (Highest to Lowest)
- Written/oral communication
- Critical thinking/analytical reasoning
- Ability to analyze and solve complex problems
- Ethical decision making
- Teamwork skills
- Innovation and creativity
- Ability to locate and evaluate information
- Understanding of statistics

Communication and Collaborative Technologies
- Cloud computing and Web 2.0
- Telephony: Voice over internet protocol (VoIP)
- Voice Recognition
- Voice Conferencing
- Open Offices
- Smart Mobile devices and convergence
- Presence Technology
- Web Conferencing
- Videoconferencing
- Electronic Presentations
- Social Media
- Collaboration with Blogs, Podcasts, and Wikis

Rules for sharing open workspaces
1. Don’t hang around
2. Limit chitchat
3. Don’t sneak up on anyone

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4. Don’t eavesdrop(secretly listening to conversation) or otherwise spy on others
5. Speak in a soft voice
6. Wear headphones



Internal Communication: exchanging ideas, messages with superiors, co-workers and
subordinates.
Functions of internal communication: clarify procedures, policies, inform
management of progress, develop new products and services, persuade employees
or management, coordinate activities, and evaluate & reward employees.

External Communication: communicating externally with customers, suppliers,
government, and the public.

Functions of External communication: answering inquiries about products or
services, persuading customers to buy products or services, clarifying supplier
specifications, issuing credit, collecting bills, responding to government agencies,
and promoting positive image of the organization.

Communication advantages

Oral:
● Opportunity to ask questions immediately for clarification
● Enables communicators to see facial expressions and hear voice expressions
● Efficient method to develop consensus when many people are involved
● Promotes friendship

Written:
● Provide a permanent record
● Enables communicators to develop an organized , well considered message
● Is convenient
● Can be composed and read when the schedules of both communicators
permits
● Can be reviewed

Communication disadvantages

Oral:
● Lacks permanent record
● Does not promote easy recall




Written:

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● Leaves a paper trail
● Requires skills and effort to produce
● Lacks verbal cues and warmth
● Cannot be immediately modified based on audience feedback
● May seem impersonal

Media Richness and Communication Effectiveness

Media Richness highest to
lowest
- Conversation Meeting
- Video conferencing IM or chat, with video, and audio
- Telephone
- Blogs, chat, message boards, IM
- Letter, memo,note,e-mail
- Spam, newsletter, flyer, bulletin, poster

Communication Effectiveness (Most effective to least effective)
- Face-to-face
- Video
- Audio
- Written, addressed
- Unaddressed documents



Information Flow in Organizations (Formal Communication)
- Downward communication: from management to subordinates. They
are about policies,procedures, directives, job plans, mission goals,
motivation
- Horizontal communication: among workers at same level. They are about
task coordination, problem solving, conflict resolution , idea generation,
team building, goals clarification
- Upward communication: from subordinates to management. They are about
product feedback, customer data, progress reports, suggestions, problems,
clarification

Improving downward Information flow: management speaks directly to employees,
through company publications, announcement, meetings, videos, podcasts.
Managers let workers know how well the company is doing.

Improving upward information flow: hiring communication coaches to train
employees, asking employees to report customer complaints, encouraging
regular meetings with staff, providing a trusting, non-threatening
environment, offering incentive programs.

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