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Business Research Methods (BRM) Chapter 1 (1). CA$11.45   Add to cart

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Business Research Methods (BRM) Chapter 1 (1).

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Business Research Methods (BRM) Chapter 1 (1).

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  • August 1, 2024
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  • 2024/2025
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Business Research Methods (BRM) Chapter 1
Statistics - ANS-The science (or art) of data.

Individuals - ANS-The objects described by a set of data.

- It can be people, animals, or things.

Variable - ANS-Any characteristic of an individual.

- It can take different values for different individuals.

Data - ANS-The actual measurements recorded for individuals.

Categorical Variable - ANS-A Variable that simply places an individual into one of several
groups or categories

Numerical Variable - ANS-A Variable that takes numerical values for which arithmetic operations
such as adding and averaging make sense.

- Also referred to as Quantitative Variable

Response Variable - ANS-Variable that measures an outcome or result of a study.

Observational Study - ANS-Observes individuals and measures variables of interest but does
not intervene in order to influence the responses.

What's the purpose of an Observational Study? - ANS-The purpose is to describe some group
or situation.

Population - ANS-A statistical study is the entire group of individuals about which we want
information.

Sample - ANS-The part of the population from which we actually collect information and is used
to draw conclusions about the whole.

Census - ANS-A sample survey that attempts to include the entire population in the sample.

Experiement - ANS-Deliberately imposes some treatment on individuals in order to observe their
responses

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