100% satisfaction guarantee Immediately available after payment Both online and in PDF No strings attached
logo-home
Previously searched by you
Previously searched by you
logo
GOOGLE ADS DISPLAY CERTIFICATION EXAM QUESTIONS WITH COMPLETE SOLUTIONS A GRADE CA$19.11   Add to cart
Quickly navigate to
Preview
  2.  
  3. GOOGLE ADS DISPLAY CERTIFICATION
  4.  
  5. GOOGLE ADS DISPLAY CERTIFICATION

Exam (elaborations)

GOOGLE ADS DISPLAY CERTIFICATION EXAM QUESTIONS WITH COMPLETE SOLUTIONS A GRADE

 6 views  0 purchase
  • Course
  • GOOGLE ADS DISPLAY CERTIFICATION
  • Institution
  • GOOGLE ADS DISPLAY CERTIFICATION

GOOGLE ADS DISPLAY CERTIFICATION EXAM QUESTIONS WITH COMPLETE SOLUTIONS A GRADE an advertiser using viewable cost per thousand impressions bidding wants to maximize exposure on a specific set of site selected for a new campaign. which is the best practice when setting up the campaign? - Answer-se...

[Show more]

Preview 2 out of 8  pages

Document information

  • September 15, 2024
  • 8
  • 2024/2025
  • Exam (elaborations)
  • Questions & answers

Subjects

  • google ads display certification
  • google ads display certification exam questions

Written for

  • GOOGLE ADS DISPLAY CERTIFICATION
  • GOOGLE ADS DISPLAY CERTIFICATION

Seller

avatar-seller
Perfectscorer

Reviews received

Content preview

GOOGLE ADS DISPLAY CERTIFICATION
EXAM QUESTIONS WITH COMPLETE
SOLUTIONS A GRADE

an advertiser using viewable cost per thousand impressions bidding wants to maximize
exposure on a specific set of site selected for a new campaign. which is the best
practice when setting up the campaign? - Answer-set bids on individual placements

your client Alexa who sells wedding accessories is running a text ad on the display
Network. What might Google automatically include in her ads? - Answer-a photo of a
bride.

you are interested in understanding how campaigns are driving traffic to your site. What
metric would you look at to see how often people who see your ad end up clicking it? -
Answer-click through rate

if a display ad has been disapproved, how do you submit a request for another review?
- Answer-edit your ad so it complies with Google policy and re-save it

how many websites are part of the Google display Network - Answer-2 million +
websites

if you're using remarketing to reach people who have used mobile app they see your
ads - Answer-while using other mobile apps on the same mobile or tablet device

a direct response advertiser is primarily interested in generating conversions from a
display campaign. to get a potentially better return on the investment, the advertisers
should use: - Answer-Target cost per acquisition (CPA) bidding

you'd like to create remarketing lists based on your customers journey through your
website so that you can Target them with different bids or ads. which category
describes the users that visited your home page, but didn't move any further into your
site? - Answer-homepage visitors

view-through conversions are available only to - Answer-advertisers that have
implemented conversion tracking

in order to use remarketing with Google analytics you need to - Answer-have your
Google analytics and Google ads accounts linked

which is a benefit of using display advertising with Google to build brand awareness? -
Answer-expansive network of diverse sites

, you might choose to use preferred layouts for dynamic display ads if your client: -
Answer-wants to choose the layouts and features

you're running a campaign for a shoe company and noticed that the sales trends show
many customers are adding shoes to their shopping cart, but not buying them. how can
you bring those customers back to actually buy the shoes? - Answer-create a
remarketing list segment for shopping cart abandoners.

true or false an advertiser can Target mobile apps via Google ads? - Answer-false

which targeting method allows an advertiser to reach people who have previously
visited their website by showing them relevant ads when they visit other placements on
the display Network? - Answer-remarketing

your budget is $500 a month your goal is to drive visits to your side and your average
sale price is around $10 which bidding strategy is best for you? - Answer-focus on clicks

which ad format is recommended for building awareness? - Answer-image ads

which bidding option is best suited for an advertiser focused on direct response
marketing goals? - Answer-cost per click

which feature applies to the display network but not the search Network? - Answer-
frequency capping

you're interested in understanding how clicks lead to a sale on your site. What do you
call a click that leads to a sale on your site? - Answer-conversion

in order to use Target cost per acquisition bidding an advertiser must - Answer-have a
certain number of conversions in the previous 30 days

your client wants to place image and video ads on a wide variety website so people will
see then while browsing those sites. which type of Google ads campaign would be best
for that? - Answer-display Network

if an advertiser chooses to run ads in image formats, Google will: - Answer-display
these ads on the display Network

never ties are who wants to Target specific categories of video content on the display
Network should: - Answer-use video ads

for an ad and turning auction on the display Network, the Google ad system will
calculate the effective cost per thousand impressions when there are: - Answer-any cost
per click or cost per acquisition as entering the auction

The benefits of buying summaries with Stuvia:

Guaranteed quality through customer reviews

Guaranteed quality through customer reviews

Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.

Quick and easy check-out

Quick and easy check-out

You can quickly pay through credit card or Stuvia-credit for the summaries. There is no membership needed.

Focus on what matters

Focus on what matters

Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!

Frequently asked questions

What do I get when I buy this document?

You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.

Satisfaction guarantee: how does it work?

Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.

Who am I buying these notes from?

Stuvia is a marketplace, so you are not buying this document from us, but from seller Perfectscorer. Stuvia facilitates payment to the seller.

Will I be stuck with a subscription?

No, you only buy these notes for CA$19.11. You're not tied to anything after your purchase.

Can Stuvia be trusted?

4.6 stars on Google & Trustpilot (+1000 reviews)

75759 documents were sold in the last 30 days

Founded in 2010, the go-to place to buy study notes for 14 years now

Start selling
CA$19.11
  • (0)
  Add to cart