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MEJO 101 Final UPDATED Actual Exam Questions and CORRECT Answers

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MEJO 101 Final UPDATED Actual Exam Questions and CORRECT Answers Kamrhan Farwell, Suman Lee, Eva Zhao - CORRECT ANSWER- who are the 3 PR panelists who spoke? 3.4 - CORRECT ANSWER- As of 2016... the internet has ___ billion users 45% - CORRECT ANSWER- As of 2016, ___ of the world uses the i...

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  • September 16, 2024
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  • MEJO 101
  • MEJO 101
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MEJO 101 Final UPDATED Actual Exam
Questions and CORRECT Answers
Kamrhan Farwell, Suman Lee, Eva Zhao - CORRECT ANSWER- ✔✔who are the 3 PR
panelists who spoke?


3.4 - CORRECT ANSWER- ✔✔As of 2016...


the internet has ___ billion users


45% - CORRECT ANSWER- ✔✔As of 2016,


___ of the world uses the internet


2.3 - CORRECT ANSWER- ✔✔As of 2016,


there are ___ billion social media users


445% - CORRECT ANSWER- ✔✔From 2000 to 2016, the amount of internet users saw
growth of ___%


1. More opportunities & problems arose from globalization


2. This created a need for Promotion & Issue Management


3. This in turn led to the growth of International Public Relations - CORRECT ANSWER-
✔✔How was the public relations industry affected by globalization?



250% - CORRECT ANSWER- ✔✔The Global PR industry saw a ___% revenue Increase
between 1990-2000

, 8.5% - CORRECT ANSWER- ✔✔The global PR industry experiences a __% annual growth
rate


5 - CORRECT ANSWER- ✔✔In 2016, the top 10 PR Agencies brought in __ billion dollars
in revenue


Weber Shandwick Worldwide - CORRECT ANSWER- ✔✔Who is the top ranked Global PR
agency?


global PR - CORRECT ANSWER- ✔✔Communication management that establishes and
maintains mutually beneficial relationships between an organization and its publics beyond
national boundary


FARA (Foreign Agency Registration Act - CORRECT ANSWER- ✔✔Act stating that public
relations agents in the US working for foreign clients should register at the Department of
Justice


Japan - CORRECT ANSWER- ✔✔Who is the top global PR client in the US?



government, corporate, embassy, tourism office - CORRECT ANSWER- ✔✔4 types of
Foreign Clients in the US:


1. Understand your publics/audiences.
2. Engage your publics.
3. Communicate core values of brands genuinely and strategically.
4. Connect an organization and its publics in a meaningful way. - CORRECT ANSWER-
✔✔Eva Zhao's 4 tips for Public Relations in the Digital Era:



Kamrhan Farwell - CORRECT ANSWER- ✔✔Who is UNC's Vice Chancellor of
Communications?


business - CORRECT ANSWER- ✔✔advertising is where ___ collides with the arts

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