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LSUS MBA 706 Module 1 Questions and Answers 100% Correct
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LSUS MBA 706 Module 1 Questions and Answers 100% CorrectLSUS MBA 706 Module 1 Questions and Answers 100% CorrectLSUS MBA 706 Module 1 Questions and Answers 100% CorrectLSUS MBA 706 Module 1 Questions and Answers 100% Correct Marketing - ANSWER-the activity, set of institutions, and processes for c...

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  • October 10, 2024
  • 8
  • 2024/2025
  • Exam (elaborations)
  • Questions & answers

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  • lsus mba 706 module 1 questions and answers 100 c
  • lsus mba 706 module 1 questions and answers
  • marketing answer the activity set of institutio

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  • LSUS MBA 706

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LSUS MBA 706 Module 1

Questions and Answers 100%

Correct


Marketing - ANSWER-the activity, set of institutions, and processes for

creating, communicating, delivering, and exchanging offerings that have

value for customers, clients, partners, and society at large




Creating - ANSWER-process of collaborati g with suppliers and customers to

create offerings that have value (components of marketing)




Communicating - ANSWER-describing offerings to targeted customers in a

manner which emphasizes value, learn what cusotmers value and desire

from offering (component)




Place Utility - ANSWER-Adding value to products by having them where

people want them.

, Strategic Planning - ANSWER-the process of developing and maintaining a

strategic fit between the organization's goals and capabilities and its

changing marketing opportunities




Strategies - ANSWER-provide a blueprint for how organizations will

accomplish goals




Delivering - ANSWER-getting offerings to the customer in a way that

optimizes value (component)




Exchanging - ANSWER-trading value for offerings (component)




Market - ANSWER-Collection of buyers and sellers, in which groups of

consumers or institutions share a need that can be satisfied by an offering

Selling Oriented - ANSWER-Push products by heavily emphasizing advertising

and selling




Prodcut Oriented - ANSWER-make different products from competitors, focus

on product innovation, many products serve same basic function with slight

twist

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