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Final Essay Tiffany and Co: BUSI 363 - Organizational Design & Development

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Final Exam Essay on Tiffany and Co. In-depth of their competitive analysis. BUSI 363 - Organizational Design & Development This course focuses on how to design and maintain organizational effectiveness through developing appropriate levels of control and coordination. This course introduces and...

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  • January 12, 2021
  • 48
  • 2018/2019
  • Essay
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Tiffany & Co.
Busi 363


Joan Deeks


Samantha Twist


October 29, 2018

, Table of Contents

Executive Summary ………………………………………………………………………..4

Summary and Purpose ……………………………………………………………………..5

Mission Statement …………………………………………………………………………5

Uncertainty in the External Environment ………………………………………………….5

Corporate Strategy ……..…………………………………………………………………..9

Competences ……………….………………………………………………………………10

Effectiveness …………………………………………………………………………….....10

Inter-Organizational Relationships ……………………………………..……………….... 12

Organizational Structure ……………….…………………………………………….…….13

Vertical and Horizontal Linkages …………………………………………………….…....17

Alignment ………………………………………………………………………………….18

Manufacturing Technology…………………………..…………………………………… 18

Information Technology…………………………………………………………………....22

Organization Size, Growth, & Life Cycle………………………………………………….25

Culture……………………………………………………………………………………...29

Changes…………………………………………………………………………………….34



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,Horizontal Coordination……………………………………………………………………38

Learning Organization……………………………………………………………………...39

Issues and Recommendations……………………………………………………………....41

References…………………………………………………………………………………..44




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, Executive Summary

The purpose of this paper is to analyze the organizational make up of Tiffany and Co., while

considering its external environment, to see if the organization is designed to run to the best of its

ability. This is something that business people should care about because it determines whether a

business runs effectively and efficiently. It has been decided that Tiffany & Co’s external

environment is complex and unstable. This means that with Tiffany and Co’s current

mechanistic, functionally departmentalized structure that the company needs to intentionally

facilitate more organic aspects including integration roles. Tiffany’s corporate strategy is

differentiation. Tiffany and Co is open system focused, they should include a secondary human

resource focus. Tiffany & Co. has a resource dependent relationship. Its structural alignment to

the level of uncertainty is not everything that it should be. Manufacturing technology focus with

mass large-batch production and flexible manufacturing. Tiffany and Co has undergone

numerous changes recently to help drive up declining sales. They can improve their

implementation strategies by bettering communication, introducing liaison roles, and

constructing more organic areas.

My first recommendation for this company would be to communicate better throughout

the company and online. This includes posting their organizational chart online as well as items

such as stories that show artifacts of their values. Tiffany and Co should more effectively

manage it’s knowledge by using a balanced scorecard. This will also help them control

coordination. Tiffany and Co must work to fight off the issues of being in the elaboration stage

of the business life cycle. This means implementing organic elements, increasing innovation, and

becoming a learning organization.




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