This document is an assignment I have done for BTEC IT Level 3 Unit 6 Assignment 2 Part1 - Design, in which I have created and evaluated comprehensive designs for the web site which include:
1. Identification of user requirements
2. Visual designs for the page.
3. Alternative Designs
4...
,Table of Contents
Introduction...........................................................................................................................................2
What needs to be included on the website?.........................................................................................3
What the user needs?............................................................................................................................4
Website features/structure...................................................................................................................4
Designs, templates, layout:....................................................................................................................6
Conclusion:..........................................................................................................................................12
Bibliography:........................................................................................................................................13
, Introduction
My website will include, selling inks such as ink cartridges for printing, pens, and
markers…etc, making sure that these products are sustainable, eco-friendly, and
completely recyclable, whilst I will also educate the users sustainability, how to
tackle pollution from articles, blogs and similar. Etc and promoting the users to lean
towards an environmentally friendly lifestyle.
I will design my website into 4 or more pages, depending in the menu bar, using
JavaScript while styling the website using Style CSS to style the website within HTML
as they are the common way of creating while styling the website. For the
background of the website, I will use the same background colour (which is white
majority with splashes of blue marine, garnet red and beige) which represents the
inks for all pages, so that it will be more navigational and easier to use for the
visitors.
Target Audience for my business: it is for individuals in need of ink cartridges in order
to print whether at home or workplaces for different purposes, all people who use
different types of pens, markers that need ink filling and similar…etc. It certainly can
also be for artists that use ink in order to draw, write (calligraphy)…etc. Last thing to
mention and most important, it is for people who are environmentally aware and
wanted to use products that are friendly for the environment, biodegradable and
recyclable in order to waste less.
I would also like to include that the target audience for my business are for all ages
and in terms of artists that draw, it is not necessarily for them but also the same
individual who have interests in creative arts, for the income, it can be for middle-
class individuals and above.
In order to gather qualitative data, I have used: user interviews; as they all
have different opinions for website design. Focus groups in order to discuss
options and user tasking for observing website prototypes.
For quantitative data, I have used: Web analytics: Using tools like Google
Analytics to track user behaviour, such as the number of page views, bounce
rates, and time on site. And surveys to gather feedback on experience with
the website.
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