What essential information should you get from a client before you begin a project? -
ANS-Client's business, the project's purpose, the target audience and their needs
What is intellectual property? - ANS-Someone's original work. Creations of the mind,
such as inventions, symbols, images, text, and images.
What are derivative works? - ANS-Work based off of someone else's original,
copyrighted work.
When can you use work to make a derivative work? - ANS-Must have permission from
the copyright owner, or the original work must be in the public domain.
When must you obtain permission before using an image? - ANS-If the image has a
copyright notice.
If the image does not have a copyright notice.
If you find the image with a regular web search.
What are the five phases of a design project? - ANS-Designing, Planning, Building,
Testing, Publishing or Launch
Why is it important to update a client regularly throughout the design process? -
ANS-So that the client can give you information as it comes, as well as being able to
make sure the client is satisfied.(Regular Feedback.)
What is the Gestalt principle of design? - ANS-The idea that the sum is greater than its
parts in design
When using the Rule of Thirds, where should the focal point of the image be aligned? -
ANS-Along points where lines cross.
Explain the concept of hierarchy. - ANS-Making more important information stand out
among the design.
What is the purpose of the Color Guide panel in Illustrator? - ANS-Recommends colors
that would work well with colors currently in your design
, What are Harmony Rules? - ANS-Sets of colors that would work well with colors in your
design based on relationships on the color wheel
What is the difference between ppi and dpi? - ANS-PPI-Pixels Per Inch=Resolution of
your display
DPI-Dots Per Inch=Resolution of your printer
What resolution is recommended for a printed graphic? Displayed? - ANS-300 dpi
72 ppi
What are some common raster file types? - ANS-Photographs jpg/jpeg, psd, png, tiff,
bmp and gif
What are some common vector file types? - ANS-Fonts,eps, ai and pdf
What are some common video file types? - ANS-.avi .mov .asf .avi .mp4
Wrap text around an object. - ANS-Choose Object>Text Wrap>Make.
Create point type. - ANS-Text Tool>Type
Point type is when the type goes straight
Create paragraph type. - ANS-Text tool>Click and drag>Type
Paragraph type is when it follows the text box set previously.
Change the paragraph alignment or spacing. - ANS-Characters
Panel>alignment/spacing (type tool active)
Change the kerning, leading, or horizontal scale. - ANS-Characters
Panel>kerning/leading/horizontal scale (type tool active)
What is kerning? - ANS-Adjusting the spacing between (letters or characters) in a piece
of text to be printed.
What is leading? - ANS-The vertical lines of spacing between type
Create a new graphic symbol using the currently selected object. - ANS-Symbols
Panel>New Object
Open a symbol library and use a symbol. - ANS-Symbol Panel>Click and drag a symbol
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