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HubSpot Inbound Marketing Certificate Exam Questions and Answers

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HubSpot Inbound Marketing Certificate Exam Questions and Answers

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  • June 27, 2024
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  • 2023/2024
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Victorious23
HubSpot Inbound Marketing
Certificate Exam Questions and
Answers
All of the following are best practices of inbound marketing - -a) Using the
buyers journey b) Leverage content c) create remarkable content d) Use
buyer personas

-Buyer persona stories should contain information about: - -1.
Demographics and common traits
2. Main goals and challenges
3. Role at their organization or life

-Consumers don't want to be sold to, they want to... - -Be educated

-Define Buyer Personas - -Semi fictional representations of your ideal
customers based on real data and some select speculation about customer
demographics, behavior patterns, motivations and goals.

-Define Customer 404 errors - -An error that appears when the link used
doesn't go to a created page. Make sure you have a customer one as it will
greatly increase the users experience. It should offer links to the website

-Define google listing page - -If you business is location based create a
google listing page with an address. Google will use this to give quality
results to those in the area.

-Define keyword analytics - -

-Define long tail keyword - -a primary keyword that's expanded upon with
additional specifying context

-Define Online directories - -Websites such as Yelp and directories of
commerce are examples

-Define search engine optimization - -The process of improving your
website so that it attracts more visitors from search engines

-Define the buyer's journey - -The active research process someone goes
through prior to making a purchase

-Distrubution makes content ________ - -Relevant

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