Summary
Summary Social influence notes
- Module
- Social Influence
- Institution
- AQA
AQA a level psychology social influence notes. AO1 and AO3.
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Social influence, Conformity - explanations
Internalisation/compliance and NSI/ISI
Types or conformity -
Internalisation : When a person genuinely accepts the group norms
. Private and public change of
behavior . Change usually permanent.
-
Identification : We identity with a group we value
+ want to be a part or Publicly change our
Opinion + behavior even if we don't private agree With everything the group stands for
-
Compliance :
'going along With others in public but not
changing internal views
. Superficial
change and behavior stops as soon as
group pressure ceased
Explanations of conformity -
Informational Social influence : When you don't know what is right or wrong so
you look
to others for guidance. It is a cognitive process and leads to internalisation
-
Normative Social influence :
Based on the desire to be liked
. You want social approval
and are afraid or rejection. It is an emotional process and leads to compliance
Individual differences Counterpoint Research
Support NSI Research support ISI
Evaluation
Some Unclear in ISI or Asch (1951) found ppts
·
Lucas et al (2006) found
ppl
·
. are more .
NSF operate in real conformed because they Conformed more on
concerned about
being ppts .
Ker by Others (nAffiliators) live . This is because a were afraid of dissapproval harder problems
·
Teeran (1967) found ppl . dissenter will reduce the When ppts . Wrote down ·
This is because the
who were naffiliators power or NSI by social answers (little Social pressure) ,
situation became
Were more likely to conform support but also reduce conformity fell to 12 5 %
.
ambiguous
shows individual diferenc ower or ISI by providing Shows that at least some Supports ISI as it
play a part in conformity an alternative source conformity is based on the is what ISI would
,
. Therefore ISI NSI desire to not be
not explainer by a
theory + predict
o situational pressures are hard to separate in rejected by a
group
real-world scenarios INSI)
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