Essay
Reasons for success of Sony and the BHF
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- PEARSON (PEARSON)
This is an in-depth essay which showcases the reasons of success for Sony and BHF.
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Reasons for success of Sony and the BHFIntroduction
Both Sony and the British Heart Foundation are renowned organisations known for being significant
and influential in their respective business sector.
Sony manufactures electronics/ gadgets, produces entertainment (tv), and produces music
publishing (where their entity firm is known as Sony ATV). They are a multinational conglomerate
ranging across various countries meaning that headquarters and services are largely distributed
across the world so that popularity of the company will ascend hence increasing their status and
reliability for consumers and clients. Sony have a clear ownership of Investors and inside
shareholders as well as a clear hierarchy of organisational structure meaning that there will be an
accelerating flow of progression for Sony’s company as a whole. All of these are reasons for Sony’s
success but one of the main reasons is the dedication and work ethic for accomplishing their
purpose and aim of expanding their company to be on top of the technology industry. They done
this by setting innovative visions for employees, mission statement for consumers and moral values
for the public and communities.
The British Heart Foundation is renowned for the service of free cardiovascular treatment to the
public, communities, and other stakeholders. They research severe factors like ‘the causes of
cardiovascular difficulties,’ and also fundraise/volunteer for the public whilst collaborating with the
NHS heart surgeon division. The BHF are a British charity known across Britain. They are also known
for running operations across other countries e.g., Sri Lanka – 350 km cycle marathon to improve
cardiovascular wellbeing. Overall, the BHF have a clear hierarchical chart structure of individual and
function groups meaning that effort and progress will help them to achieve their aim and purpose of
eliminating cardiovascular diseases. All of these are reasons as to why the BHF have been
progressing closer and closer to their aim.
Reasons for success of Sony
Stakeholders
The engagement from the vast array of Stakeholders are a part of why Sony have consistently
triumphed. Stakeholders play a significant role in influencing the company as well as being
influenced themselves due to the operations Sony may run. One of the first key stakeholders
contributing to Sony's success is its customers. Sony manufactures high-quality, innovative products
and produce innovative entertainment and music that meet consumer needs. By consistently doing
this, consumers may pique an exceptionally large interest in Sony, becoming a loyal customer
leading to repeated purchases and positive reputation on the tech industry. This approach enhances
Sony's market share and sustains its success in the competitive electronics/tech sector. Employees
are another crucial stakeholder group for Sony. High employee morale and motivation are a result of
the company's promotion of a healthy working environment, enabling chances for professional
growth, etc. Employees that are motivated and engaged are more likely to be creative, effective, and
dedicated to the growth of the business. Employees have high interest and low power (depending
on their status and position) for Sony. Some want the business to maximise revenue and set aspiring
, visions of ‘becoming the biggest tech company’ whilst others may want to earn their salary/wage.
Despite having purposes which differ, both types of employees have a driving force to work for Sony
hence the positive impact of the company succeeding and progressing to their aim. Similarly,
Supplier cooperation is also essential to Sony's success. Sony maintains a dependable supply chain
through strong connections and communication with its suppliers. This is important in the
electronics sector, where quick access to high-quality components is a necessity for the
development and production of products. Suppliers build the foundation for Sony’s success due the
importing of quality materials for Sony’s robust devices and gadgets in the making.
Communication
Sony succeed in the tech industry due to effective communications across stakeholders. Their
dedication and work ethic into achieving their aim of expanding to the top of the tech industry
motivates and enhances effective relationships of communication among its stakeholders. This acts
as the foundation of Sony’s triumph. Actions of Innovation, adaptation, and versatility is vital
through interacting among fellow stakeholders. Frequently, community programmes, employee
group meetings and other activities occur through one way/two-way conversations by Sony. This
encourages creativity and efficiency among employees and allows them to reach their full potential.
Sony can be aware of trends and change its operations due to communication among functional
groups and stakeholders. E.g., feedback systems, user surveys, and active social media participation,
from employees, fans, and the government. Their outreach to suppliers and other partners shows
their commitment to open and closed communications. Sony maintains a supply chain flowing
smoothly across thousands of reliable material suppliers which is essential for product quality and
punctual deliveries. They do this by having strong connections, sharing data, and sharing information
among each other.
Organisational structure
A chain of command and distinct lines of power characterise Sony's hierarchical organisation. This
makes internal communication and decision-making inside the organisation more effective.
Employees are aware of their responsibilities and a feeling of order and direction is created by a
defined hierarchy through clear commands by upper counterparts making the flow and work ethic of
the business smooth.
The hierarchical structure of Sony also encourages the growth of knowledge and specialisation.
Every level of the hierarchy equips a unique degree of management with distinct duties. This
promotes the growth of knowledge by allowing employees to specialise in their own respective
fields. Having specialised teams is crucial for innovation and product development in the electronic
industry. Due to the knowledge that was accumulated inside its hierarchical structure, Sony has
been successful in developing innovative goods like the PlayStation console and other high-quality
gadgets.
Effective resource allocation and coordination are also made possible by the hierarchical structure.
As each level of management is accountable for a certain area of the company, important operations
should receive attention for them to succeed. This guarantees excellent project management and
efficient resource allocation. The several business areas of Sony, from consumer electronics to
entertainment, has been demonstrated because of this hierarchical coordination, which has helped
the corporation build a successful and broad product line.
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