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B328 Marketing in Action (B328)

The Open University (OU)

Here are the best resources to pass B328 Marketing in Action (B328). Find B328 Marketing in Action (B328) study guides, notes, assignments, and much more.

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B328 Marketing in Action Block 3 Notes

  • B328 Marketing in Action Block 3 Notes

  • Lecture notes • 7 pages • 2023
  • Whether you are interested in a career in marketing or merely curious about how marketing works, this module provides an opportunity to explore marketing practice in action. The module is built around marketing communications as a fundamental marketing practice and is informed by insights from practitioners. You’ll learn how marketing is applied in different contexts, how to keep pace with marketing trends and emerging practices and appreciate the role of marketing research. You’ll also exam...
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B328 Marketing in Action EMA Preparation

  • B328 Marketing in Action EMA Preparation

  • Lecture notes • 5 pages • 2023
  • Whether you are interested in a career in marketing or merely curious about how marketing works, this module provides an opportunity to explore marketing practice in action. The module is built around marketing communications as a fundamental marketing practice and is informed by insights from practitioners. You’ll learn how marketing is applied in different contexts, how to keep pace with marketing trends and emerging practices and appreciate the role of marketing research. You’ll also exam...
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B328 Marketing in Action TMA02 Preparation

  • B328 Marketing in Action TMA02 Preparation

  • Lecture notes • 2 pages • 2023
  • Whether you are interested in a career in marketing or merely curious about how marketing works, this module provides an opportunity to explore marketing practice in action. The module is built around marketing communications as a fundamental marketing practice and is informed by insights from practitioners. You’ll learn how marketing is applied in different contexts, how to keep pace with marketing trends and emerging practices and appreciate the role of marketing research. You’ll also exam...
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B302 Marketing in Action Notes Week 1-4

  • B302 Marketing in Action Notes Week 1-4

  • Lecture notes • 19 pages • 2023
  • Whether you are interested in a career in marketing or merely curious about how marketing works, this module provides an opportunity to explore marketing practice in action. The module is built around marketing communications as a fundamental marketing practice and is informed by insights from practitioners. You’ll learn how marketing is applied in different contexts, how to keep pace with marketing trends and emerging practices and appreciate the role of marketing research. You’ll also exam...
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B328 Block 2 Marketing in Action Notes

  • B328 Block 2 Marketing in Action Notes

  • Lecture notes • 15 pages • 2023
  • Whether you are interested in a career in marketing or merely curious about how marketing works, this module provides an opportunity to explore marketing practice in action. The module is built around marketing communications as a fundamental marketing practice and is informed by insights from practitioners. You’ll learn how marketing is applied in different contexts, how to keep pace with marketing trends and emerging practices and appreciate the role of marketing research. You’ll also exam...
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  • £6.99
  • + learn more