Crisis Communication and Brand Reputation (FU001759)
University of the Arts London (UAL)
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Crisis Communication and Brand Reputation
- Lecture notes • 7 pages • 2022
- £9.99
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Discover the tools needed to respond effectively to a fictional crisis. Find out what to do to minimize the impact of the crisis and maximize the positive messages. Learn ways of managing brand communication during a crisis.
Lecture notes
Crisis Communication and Brand Reputation
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Discover the tools needed to respond effectively to a fictional crisis. Find out what to do to minimize the impact of the crisis and maximize the positive messages. Learn ways of managing brand communication during a crisis.
£9.99
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