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Newest A Framework for Marketing Management, Global Edition summaries

Marketing Midterm Summary Marketing Midterm Summary
  • Marketing Midterm Summary

  • Summary • 25 pages • 2021
  • Available in package deal
  • A complete summary for the Marketing midterm.
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COMPLETE SUMMARY A Framework for Marketing Management by Kotler & Keller COMPLETE SUMMARY A Framework for Marketing Management by Kotler & Keller
  • COMPLETE SUMMARY A Framework for Marketing Management by Kotler & Keller

  • Summary • 24 pages • 2020
  • Available in package deal
  • This is a complete summary of the book "A Framework for Marketing Management (6e)" by Philip Kotler and Kevin Lane Keller. It contains all chapters of the book. Chapter 1 to 18. The summary contains all the material from the book required for the midterm and finalterm exam for the 2020 second year Marketing course at Universiteit van Amsterdam, for the BSc in Business Administration (taught bij Marlene Vock). It includes the most important parts of the book. The terms and models discussed duri...
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Marketing Midterm Exam - September 2020 (covering Weeks 1-3) Marketing Midterm Exam - September 2020 (covering Weeks 1-3)
  • Marketing Midterm Exam - September 2020 (covering Weeks 1-3)

  • Exam (elaborations) • 4 pages • 2021
  • Marketing (multiple choice) midterm exam questions and answers. This exam is from September 2020 and covers the first three weeks of the course.
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Summary A Framework for Marketing Management, Global Edition, ISBN: 9781292093147 Marketing Summary A Framework for Marketing Management, Global Edition, ISBN: 9781292093147 Marketing
  • Summary A Framework for Marketing Management, Global Edition, ISBN: 9781292093147 Marketing

  • Summary • 140 pages • 2021
  • Summary A Framework for Marketing Management, Global Edition, ISBN: 9781292093147 Marketing, contains screenshots of examples of the book. Also suitable for related projects. Enterm grade was a 9.
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Complete summary for Marketing Complete summary for Marketing
  • Complete summary for Marketing

  • Summary • 4 pages • 2022
  • Covering the whole course material (Chapters 1-18), this detailed summary will help you understand Marketing and prepare you for both the midterm and the endterm exams. It also includes relevant illustrations to help you visualize the contents.
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Marketing: Readings and Lectures Summary (FINAL EXAM!) Marketing: Readings and Lectures Summary (FINAL EXAM!)
  • Marketing: Readings and Lectures Summary (FINAL EXAM!)

  • Summary • 66 pages • 2020
  • Available in package deal
  • Readings and Lectures Summary (2020/21) FOR THE FINAL EXAM
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Summary Chapter 1- 9: Marketing Management Summary Chapter 1- 9: Marketing Management
  • Summary Chapter 1- 9: Marketing Management

  • Summary • 42 pages • 2020
  • Detailled summary of Chapter 1 to 9 of Philip T Kotler, Kevin Lane Keller - A Framework for Marketing Management-Pearson (2016) Chapter 1 – Scope of Marketing for New Realities Chapter 2 – Marketing Strategies and Plans Chapter 3 – Marketing Research and Analysis Chapter 4 – Building Long-Term Customer Relationships Chapter 5 – Buying Dynamics of Consumers and Businesses Chapter 6 – Target Marketing Chapter 7 - Competitive and Effective brand positioning Chapter 8 – Branding and ...
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Samenvatting A Framework for Marketing Management, Global Edition, ISBN: 9781292093147  Fundamentals of marketing Samenvatting A Framework for Marketing Management, Global Edition, ISBN: 9781292093147  Fundamentals of marketing
  • Samenvatting A Framework for Marketing Management, Global Edition, ISBN: 9781292093147 Fundamentals of marketing

  • Summary • 49 pages • 2022
  • Dit document bevat een samenvatting voor het boek 'A framework for marketing management.' De editie is 2016 en het boek is geschreven door Kotler en Keller. De samenvatting bevat de hoofdstukken 2 t/m 18. Het is een gedetailleerde samenvatting.
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