Boston University School Of Management

Chapter 8: Strategy Formulation and Implementation Learning Objectives and Chapter Summary 1. DISCUSS the meaning, needs, benefits, and approaches of the strategic planning process for today's MNC. There is a growing need for strategic management among MNC’s. Some of the primary reasons include: the increase in foreign direct investment, the need for planning to coordinate and integrate increasingly diverse operations, and emerging international challenges that require strategic pla...

Chapter 7: Cross-Cultural Communication and Negotiation Learning Objectives and Chapter Summary 1. DEFINE the term communication, examine some examples of verbal communication styles and explain the importance of message interpretation. Communication is the transfer of meaning from sender to receiver. The key to the effectiveness of communication is how accurately the receiver interprets the intended meaning. 2. ANALYZE the common downward and upward communication flows used in inte...

Chapter 6: Organizational Cultures and Diversity Learning Objectives and Chapter Summary 1. DEFINE exactly what is meant by "organizational culture," and discuss the interaction between national and MNC culture. Organizational culture is a pattern of basic assumptions that are developed by a group as it learns to cope with its problems of external adaptation and internal integration and that are taught to new members as the correct way to perceive, think, and feel in relation to thes...

Chapter 4: The Meanings and Dimensions of Culture Learning Objectives and Chapter Summary 1. DEFINE the term "culture," and discuss some of the comparative ways of differentiating cultures. Culture is acquired knowledge that people use to interpret experience and generate social behavior. Culture also has the characteristics of being learned, shared, transgenerational, symbolic, patterned, and adaptive. There are many dimensions of cultural diversity, including centralized vs. dece...

Chapter 3: Ethics and Social Responsibility

Chapter 3: Ethics and Social Responsibility Learning Objectives and Chapter Summary 1. EXAMINE ethics in international management and some of the major ethical issues and problems confronting MNCs in selected countries. Ethics is the study of morality and standards of conduct. It is important in the study of international management because ethical behavior often varies from one country to another. Ethics manifests in the ways societies and companies address issues such as employment...