Sume - Study guides, Class notes & Summaries
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Articles Summary Consumer Behavior
- Summary • 16 pages • 2023
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This document contains a summary of all 6 articles that need to be studied for the Consumer Behavior exam: 
 
Etkin, J. (2016). The hidden cost of personal quantification. 
 
Novemsky, N., Dhar, R., Schwarz, N., & Simonson, I. (2007). Preference fluency in consumer choice. 
 
Puntoni, S., Sweldens, S., & Tavassoli, N.T. (2011). Gender identity salience and perceived vulnerability to breast cancer. 
 
Scott, S.E., Rozin, P., & Small, D.A. (2020). Consumers prefer “natural” more for preventat...
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Test Bank for Consumer Behavior 8th Edition ByWayne Hoyer, Deborah MacInnis, Rik Pieters (All Chapters, 100% original verified, A+ Grade)
- Exam (elaborations) • 340 pages • 2023
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Test Bank for Consumer Behavior 8th Edition ByWayne Hoyer, Deborah MacInnis, Rik Pieters (All Chapters, 100% original verified, A+ Grade) 
 
 
Consumer Behavior, 8e Wayne Hoyer, Deborah MacInnis, Rik Pieters (Test Bank All Chapters, 100% original verified, A+ Grade)
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Test Bank for Consumer Behaviour: Buying, Having, and Being, 8th Canadian Edition by Solomon
- Exam (elaborations) • 543 pages • 2023
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Test Bank for Consumer Behaviour: Buying, Having, and Being, 8th Canadian Edition, 8ce by Michael R. Solomon, Katherine White, Darren W. Dahl, Kelley Main. ISBN-13: 8123 
 
Complete Chapters test bank included - Instant Download 
 
An Introduction to Consumer Behaviour 
Perception 
Learning and Memory 
Motivation and Affect 
The Self 
Personality, Lifestyles, and Values 
Attitudes 
Attitude Change and Interactive Communications 
Individual Decision Making 
Buying and Disposing 
Group Influence a...
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Summary of the Consumer Behavior lectures 2023
- Class notes • 53 pages • 2023
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Exam grade: 8,4 
This summary contains all the discussed information of the lectures Consumer Behavior, including notes of the example exam questions and important information of the mandatory articles
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Test Bank for Consumer Behavior Building Marketing Strategy, 15th Edition By David Mothersbaugh, Susan Bardi Kleiser and Delbert Hawkins
- Exam (elaborations) • 854 pages • 2024
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Test Bank for Consumer Behavior Building Marketing Strategy, 15th Edition By David Mothersbaugh, Susan Bardi Kleiser and Delbert Hawkins
Fear of missing out? Then don’t!
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Test Bank For Consumer Behavior 12th Edition By Leon Schiffman, Joseph Wisenblit (All Chapters, 100% original verified, A+ Grade)
- Exam (elaborations) • 560 pages • 2023
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Test Bank For Consumer Behavior 12th Edition By Leon Schiffman, Joseph Wisenblit (All Chapters, 100% original verified, A+ Grade) 
 
Test Bank For Consumer Behavior 12th Edition By Leon Schiffman, Joseph Wisenblit (All Chapters, 100% original verified, A+ Grade)
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Test Bank for Consumer Behavior: Buying, Having, Being, 14th edition by Michael R. Solomon
- Exam (elaborations) • 365 pages • 2023
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Test Bank for Consumer Behavior: Buying, Having, Being 14e 14th edition by Michael R. Solomon, Cristel Antonia Russell. Full Chapters test bank included 
 
SECTION 1: FOUNDATIONS OF CONSUMER BEHAVIOR 
Buying, Having, and Being: An Introduction to Consumer Behavior 
Consumer Ethics, the Marketplace, and the Planet 
SECTION 2: MAKING SENSE OF THE WORLD 
Perceiving and Making Meaning 
Learning, Remembering and Knowing 
Motivation 
SECTION 3: BUYING AND HAVING: CHOOSING AND USING PRODUCTS 
Attitudes...
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Summary Consumer behavior (preparation & lecture notes) 2024
- Summary • 123 pages • 2024
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Summary of material covered (preparations for lectures and notes during class) for the course consumer behavior at the free university of Amsterdam. period 4 (february to march 2024).
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Consumer Marketing E_MKT_CM Summary all articles 23/24
- Summary • 24 pages • 2023
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this is a summary of all the articles you are supposed to read for the course Consumer Marketing (MSc Marketing) at the VU.
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TEST BANK For Consumer Behaviour: Buying, Having, and Being, Canadian Edition, 9th Edition, 2024 by Michael R. Solomon, Verified Chapters 1 - 15, Complete Newest Version
- Exam (elaborations) • 1067 pages • 2024
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TEST BANK For Consumer Behaviour: Buying, Having, and Being, Canadian Edition, 9th Edition, 2024 by Michael R. Solomon, Verified Chapters 1 - 15, Complete Newest Version Consumer Behaviour: Buying, Having, and Being, Canadian Edition, 9th Edition pdf Consumer Behaviour: Buying, Having, and Being, Canadian Edition, 9th Edition ebook Consumer Behaviour: Buying, Having, and Being, Canadian Edition, 9th Edition download TEST BANK For Consumer Behaviour: Buying, Having, and Being, Canadian Edition, 9...
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