Examen
ESB EXAM Study Guide/122 Questions With complete solutions
ESB EXAM Study Guide/122 Questions With complete solutions
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ESB EXAM Study Guide/122 Questions Withcomplete solutions
Flexibility - -Ability to adapt, willingness to change
Courage - -Takes risks in spite of possible losses
Empathy - -Sensitive to thoughts and feelings of others
What are three characteristics of entrepreneurs? - -Creativity,
Determination, Enthusiasm
After a self-assessment, a potential entrepreneur has learned that she has a
very low risk tolerance. Based upon this finding, which approach might be
less stressful for the entrepreneur to have her own business? - -Buy an
existing business that is already successful.
An entrepreneur moves into a small town and notices several stores selling
guns and ammunition. The entrepreneur loves to compete in competitive
shooting events. Based on the scenario provided, what should be
emphasized in marketing to attract customers? - -Location
An entrepreneur has been working for a flooring business in a neighboring
town. He feels he is ready to open his own flooring business in his local
community. Which should be emphasized in marketing to attract customers
to his new business? - -Lower Prices
Which is one of the greatest benefits of entrepreneurship? - -Being your own
boss
Which are three risks of entrepreneurship? - -Long hours, potential business
failure, financial insecurity
Gabe has worked as a journeyman electrician for an employer for the past 16
years. He is paid a good salary. His only dissatisfaction is the hours are long
and often when he requests time off he is denied because of customer
workload.
Which benefit of entrepreneurship will Gabe most enjoy? - -Autonomy
What is a primary benefit of starting a new business without purchasing a
franchise or buying an existing business? - -Developing your own rules
A mechanic just graduated from motorcycle repair school and wants to start
a business because there is a lack of motorcycle repair shops in the local
town. Given the facts provided, which opportunity would be the best choice
, for the motorcycle mechanic to open a business? - -Start a new business and
invest $50,000 in modern diagnostic tools.
An entrepreneur who has a hobby in leathercraft wants to turn it into a
business. She wants to sell purses, belts, and other leathercrafts from her
home. Which opportunity for starting a leathercraft business would have the
highest probability of success? - -Build an online storefront
Based upon the education and skills gained from the years of vocational
training as an auto mechanic, as well as having grown up in a family of
entrepreneurs, a young adult decides to open an auto mechanic shop. Which
customer group will this new auto mechanic business support? - -Businesses
The owner of a pizza delivery business is seeking new customers. The owner
has identified a group of potential customers that have moved into some
new housing within reaches of his drivers. Which method of segmentation is
the owner using? - -Geographic
A child daycare center needs to identify a value of proposition that will help
parents feel secure about using their services. Which two initiatives meets
this objective? - -Providing live web cams parents can access from the
Internet by using a secure logon. Offering a list of references from other
parents
The owner of a pet daycare is presenting a plan to investors to expand the
facility and promises the center will meet the needs of customers with a
variety of schedules. What is a legitimate value proposition for potential
customers? - -Providing extended hours to pickup and drop off pets before
and after work
Which two groups benefit most from a well-written business plan? - -
Business owner
Investors
Which of the following should be addressed in the description section of a
business plan? - -Target Markets
Easy to setup, but has unlimited liability. - -Sole Proprietorship
Terminates upon death of a partner - -General or Limited Partnership
Double-taxed, but best for international businesses - -C Corporation
Similar to a C Corporation, but taxed at a lower rate - -S Corporation
Owned by no one; pays no U.S federal tax - -Nonprofit Corporation
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