University Of Denver
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The "nuts and bolts" of a business and explore the key financial terms and tools used in startups and business. Key financial business terms Financial statements Break even analysis How to calculate a burn rate and why it is important
The steps required to starting a business. Building a team & culture Protecting intellectual property How to fund a business How to select a business structure Product fit
How to connect effectively with a target market using the right message, promotion and channel. Go to market strategy Effective marketing techniques How to connect with your target market Using Generative AI in Marketing
The fundamentals of a good pitch and identifying how to craft a pitch based on the target audience. How to develop an effective Kickstarter video How to gather and apply primary and secondary research Storytelling
Marketing frameworks: What is marketing and why it is important. How marketing is used in business Market segmentation 4 Ps of marketing What makes an effective business value proposition
Overview of 5G What 5G is, its important features, the problem(s) it solves, and how it works Potential business applications for 5G Risks, challenges, and potential unintended consequences associated with 5G
Overview of geoengineering What geoengineering is, its important features, the problem(s) it solves, and how it works Potential business applications for geoengineering Risks, challenges, and potential unintended consequences associated with geoengineering
Overview of quantum computing What quantum computing is, its important features, the problem(s) it solves, and how it works Potential business applications for quantum computing Risks, challenges, and potential unintended consequences associated with quantum computing
Overview of additive manufacturing What additive manufacturing is, its important features, the problem(s) it solves, and how it works Potential business applications for additive manufacturing Risks, challenges, and potential unintended consequences associated with additive manufacturing
Overview of neurotechnology What neurotechnology is, its important features, the problem(s) it solves, and how it works Potential business applications for neurotechnology Risks, challenges, and potential unintended consequences associated with neurotechnology