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25 items

MSc UvA Business Administration - Rethinking Startup Scalability (6314M0508Y) [LECTURES & TUTORIALS]

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Notes of all the lectures and tutorials of the course Rethinking Startup Scalability, (6314M0508Y). This is a business elective, eligible for all students studying the MSc Business Administration at University of Amsterdam (UvA).

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  •  • 28 pages • 
  • by gycc • 
  • uploaded  2024
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MSc UvA Business Administration - Marketing Metrics (6314M0343Y)

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FULL summary of all the exam material of the course Marketing Metrics, (6314M0343Y). Includes all the notes of the lectures which is the main material for the exam. This is a business elective for those students part of the MSc Business Administration at University of Amsterdam (UvA).

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  •  • 59 pages • 
  • by gycc • 
  • uploaded  2024
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Nederlands schoolexamen vwo - Poëzie & Beeldspraak en Stijlfiguren

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Samenvatting voor het vak Nederlands: Poëzie & Beeldspraak en Stijlfiguren ter voorbereiding voor het schoolexamen 6vwo Nederlands. Extra notities die toegepast kunnen worden bij 'Literatuurgeschiedenis: 1900 - Heden' . Gebruik gemaakt van het leerboek 'Nieuw Nederlands 5/6 vwo' en persoonlijke aantekeningen

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  •  • 4 pages • 
  • by gycc • 
  • uploaded  2024
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MSc UvA Business Administration - Consumer Behaviour (6314M0159Y) [LECTURES & KNOWLEDGE CLIPS]

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Notes of all the compulsory lectures and knowledge clips of the course Consumer Behaviour/Consumer Behavior, (6314M0159Y). This is a mandatory course for both tracks, Digital Marketing and Consumer Marketing. Both are specialisation tracks of the MSc Business Administration at University of Amsterdam (UvA). Includes all the weeks: 1) the psychological core, 2) consumer (ir)rationality, 3) affective and emotional consumer reactions, 4) social influence, 5) consumers and marketing for a 'bette...

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  • Summary
  •  • 61 pages • 
  • by gycc • 
  • uploaded  2024
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MSc UvA Business Administration - Digital Marketing & Analytics (6314M0311Y)

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FULL summary of all the exam material of the course Digital Marketing & Analytics, (6314M0311Y). Includes all the notes of the compulsory lectures and tutorials (videos). This is a track-specific course for the track digital marketing of the MSc Business Administration at University of Amsterdam (UvA).

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  •  • 77 pages • 
  • by gycc • 
  • uploaded  2024
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MSc UvA Business Administration - Ethics and the Future of Business (6314M0507Y) [LECTURES]

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Notes of all the compulsory lectures of the course Ethics and the Future of Business, (6314M0507Y). This is a mandatory course for all tracks of the MSc Business Administration at University of Amsterdam (UvA). Includes all the 4 lectures given by lecturer dr. A.E. Kourula: 1a) morals & ethics 1b) behaviours & actions 2a) strategies & stakeholders 2b) challenges & solutions

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  • Summary
  •  • 25 pages • 
  • by gycc • 
  • uploaded  2023
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IBCOM YEAR II/III - 'SOCIAL MEDIA MARKETING' KIT

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for those who decided to take up the elective SMM (cm2074 or cm2274): a student friendly starter kit that includes summaries of all the compulsory literature and notes of all the lectures - it's extensive, it's long and it's detailed, so hopefully it helps you with the exam and passing the course nicely!

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  •  • 2 items • 
  • by gycc • 
  • uploaded  2022
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IBCOM YEAR II / III - [LECTURES] Social Media Marketing (cm2074 & cm2274)

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Notes of all the compulsory lectures of the course Social Media Marketing (CM2074 & CM2274) of the International Bachelor of Communication and Media. Includes all the lectures given by lecturer dr. Broussard in week 1-8: intro to SMM, social consumers, network structures and group influence in social media, marketing planning and strategy, social communities, social publishing, social entertainment & commerce.

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  •  Book & Paket-Deal
  • Class notes
  •  • 24 pages • 
  • by gycc • 
  • uploaded  2022
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IBCOM YEAR III - Communication Ethics (CM3010)

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Summary of all the compulsory content (week 1-8) of the course Communication Ethics (CM3010) of the International Bachelor of Communication and Media - 3rd year. Main literature consist of chapters 1,2, 6-11 of the book: 'Elements of Moral Philosophy', by Rachels & Rachels, 2012 (7th edition). Also includes summaries from the articles from the authors: Peck, Mill, Rawls, Binns, Kant and Rachels & Rachels (Virginia Held).

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  •  Book
  • Summary
  •  • 50 pages • 
  • by gycc • 
  • uploaded  2022
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