Rwsmits
On this page, you find all documents, package deals, and flashcards offered by seller rwsmits.
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Lectures & articles (comprehensive & condensed summaries) - Consumer Marketing (E_MKT_CM)
This bundle contains the summaries for the lectures, a detailed summary of each article, and a condensed summary of the articles' main findings, presented in an insightful way, complete with conceptual models.
- Package deal
- • 2 items •
This bundle contains the summaries for the lectures, a detailed summary of each article, and a condensed summary of the articles' main findings, presented in an insightful way, complete with conceptual models.
Lecture summaries - Consumer marketing (E_MKT_CM)
Comprehensive summary of all lectures. Each lecture links to articles discussed that week, find the summaries for those on my profile.
- Class notes
- • 22 pages •
Comprehensive summary of all lectures. Each lecture links to articles discussed that week, find the summaries for those on my profile.
Articles summary (condensed version) - Consumer marketing
Condensed summary of the articles' findings. For a more detailed summary, find the article summary file on my profile.
- Package deal
- Summary
- • 20 pages •
Condensed summary of the articles' findings. For a more detailed summary, find the article summary file on my profile.
Articles (detailed summary) - Consumer marketing (E_MKT_CM)
Contains a detailed summary of each article discussed in class sessions. For a more condensed version of each study's findings, find the 'condensed article summary' file on my profile.
- Package deal
- Summary
- • 86 pages •
Contains a detailed summary of each article discussed in class sessions. For a more condensed version of each study's findings, find the 'condensed article summary' file on my profile.
Customer and Marketin Analytics - Exam preparation bundle (summaries)
The bundle contains a comprehensive 18-page summary of all lectures, and 3 summaries of the assignments (all completed with 10/10 scores), in which each step of the following processes is outlined: • Factor analysis • Linear regression • Logistic regression (Conjoint analyis is explained in-depth at the end of the lecture summary)
- Package deal
- • 4 items •
The bundle contains a comprehensive 18-page summary of all lectures, and 3 summaries of the assignments (all completed with 10/10 scores), in which each step of the following processes is outlined: • Factor analysis • Linear regression • Logistic regression (Conjoint analyis is explained in-depth at the end of the lecture summary)
Factor analysis in marketing - summary
A summary of factor analysis in marketing.
- Package deal
- Summary
- • 4 pages •
A summary of factor analysis in marketing.
Logistic regression in marketing - summary
A summary for logistic regression in marketing.
- Package deal
- Summary
- • 4 pages •
A summary for logistic regression in marketing.
Linear regression in marketing - summary
An insightful summary for linear regression in marketing.
- Package deal
- Summary
- • 3 pages •
An insightful summary for linear regression in marketing.
Summary - Customer and Marketing Analytics (E_MKT_CMA)
Each lecture is summarized in an 18-page document called 'Lecture summaries'. The steps for factor analysis, linear regression & logistic regression are described in additional insightful summaries, also uploaded on my profile. Find the bundle for €10 in my profile for a discount. Good luck!
- Package deal
- Summary
- • 20 pages •
Each lecture is summarized in an 18-page document called 'Lecture summaries'. The steps for factor analysis, linear regression & logistic regression are described in additional insightful summaries, also uploaded on my profile. Find the bundle for €10 in my profile for a discount. Good luck!