B2c - Studienführer, Klassennotizen & Zusammenfassungen

Define marketing - Answer-activity, set of instructions, and process for creating, communicating, delivering, and exchanging offerings that have value for customers What does D&C 89:4 tell us? - Answer-Marketing can be used for good and evil How is value created? - Answer-By meeting customer's functional and emotional needs What are the 4 P's? - Answer-Product, Price, Promotion, Place What is the marketing concept? - Answer-By delivering value, marketing satisfies customer's needs...

ISDS Quiz 2 full With accurate Answers!When categorizing eCommerce initiatives by transaction type, which category does an Online Travel Agency such as Expedia fall into? Business-to-Consumer (B2C) Business-to-Business (B2B) Consumer-to-Consumer (C2C) Consumer-to-Business (C2B) eGovernment -ANSWER Business-to-Consumer (B2C) When traditional travel agents, like American Express, saw the potential offered by the Internet and aggressively used the new channel they became an examp...

ESB Certification Practice 1 Question and answers correctly solved 2024 Define Entrepreneurship - correct answer Setting up a business with the aim to make a profit. Categorize B2B (business to business) vs B2C (business to consumer) - correct answer B2B: "Wholesale flooring distributor" and "purchases requiring a tax exemption" B2C: "Chain of local grocery stores" and "motorcycle repair shop" You need to create a legal structure for your small business. You would like so...

University of Iowa Intro to Marketing Exam 2 Question and answers correctly solved 2024 University of Iowa Intro to Marketing Exam 2 Business Products - correct answer -Are used to manufacture other products -become part of another product -aid the normal operations of an organization -are acquired for resale without change in form B2B - correct answer -Close relationships with customers -Few customers-buyers -Less price sensitive -Large orders -Ongoing relationships -Others in...

Marketing - An organizational function and set of process for creating, capturing, communicating, and delivering value to customers, and for managing customer relationships in ways that benefit the organization and its stakeholders Marketing Plan - A written document composed of an analysis of the current marketing situation, opportunities, and threats for the firm, marketing objectives and strategy specified in terms of four P's, action programs, and projected or pro forma income (and other...

Taking over the role of your supplier. Example: We're not going to buy bread for our sandwiches, we'll make the bread ourselves from now on. - ️️Backward Integration Anticipation Inventory - ️️Used to absorb uneven rates of demand or supply perhaps caused by seasonal demand, holidays, quantity discounts, economic production runs EX: Snowblowers Taking over the role of companies closer to the customer. Example: We will no longer sell Coca-Cola through our distributors, from n...

Peregrine - Marketing - Section Reviews Exam Questions And Answers (Updated And Verified) ________ is defined as "the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. " - answerMarketing The 5 C's - answerCustomer Company Context Collaborators Competitors STP - answerSegmentation Targeting Position The 4 P's - answerProduct Price Place Promoti...

____ services act as a middleman, allowing individuals to securely send and receive money. Select all that apply. A. P2P B. B2C C. B2B D. C2B - ACCURATE ANSWERS A. P2P An application programmed to run on a specific platform is called a ____. A. utility app B. platform app C. web app D. native app - ACCURATE ANSWERS D. native app A web app is an app that you access instead of a web browser. (T/F) - ACCURATE ANSWERS False When using a Windows Internet browser, pressing _____ relo...

Peregrine - Marketing - Section Reviews Exam Questions And Answers (Updated And Verified) ________ is defined as "the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. " - answerMarketing The 5 C's - answerCustomer Company Context Collaborators Competitors STP - answerSegmentation Targeting Position The 4 P's - answerProduct Price Place Promoti...

account : Contains all the records of customer interactions included contact information, preferred services, and transactions with your business When is an account created : First time a customer buys from your business AE (Account Executive)/Closer : In charge of closing deals by converting qualified leads into paying customers AM (Account Manager)/Farmer : In charge of managing and up selling existing clients and accounts ARR (annual recurring revenue) : Amount of money a customer ...