BTEC Travel and Tourism- Unit 7

The evidence for P3 could take the form of a written assessment or a presentation, seminar or exhibition. Learners are required to select two different types of leisure destinations, each in a different country in the European travel market and describe the factors and features that determine the ap...

P2 requires learners to select holidays in European destinations to meet differing motivations. Four different motivations must be addressed eg family time, well-being, culture and special occasion. These could be based on simple ‘pen portraits’, for example a group of women planning a pampering...

For P4 learners should carry out research to find one declining and one developing destination in Europe. Learners’ evidence should explain how and why they are developing or declining and use Butler’s model as part of this process. Learners must also review current factors that are affecting th...

M3 develops naturally from P4. Learners’ evidence must include an analysis of the reasons for the development or decline of the two destinations (one declining and one developing). A typical merit response could include an analysis of how more sophisticated travellers are independently unpackaging...

M2 progresses naturally from P3. It requires learners to explain how the factors and features described in P3 appeal to different types of visitor for their two selected European leisure destinations. For both destinations learners should consider at least two different types of customer at this lev...

For M1 learners should choose one preferred holiday for each of the motivations for P2 and explain how it would best meet the brief. For example, if learners had recommended specific holidays in Krakow and Budapest to meet the brief for the pampering hen weekend, they must now select one and explain...

For D2, learners’ evidence will be evaluative as learners must suggest how current factors could impact on the developing and declining markets of the future. The evidence could suggest potential developing and declining destinations or areas based upon current geopolitical issues. The evidence sh...

In order to achieve D1, learners must choose one of the destinations that they have examined in P3 and M2. They should recommend how the destination could appeal to a different type of visitors than it does currently, therefore increasing its overall appeal. For example, if learners selected Meribel...