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Lecture notes

Writing a business plan as a Dissertation

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Nick Kemp running through what a business plan needs to contain when being written for dissertation and the style of writing needed to gain top marks

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  • November 5, 2014
  • 27
  • 2014/2015
  • Lecture notes
  • Nick kemp
  • All classes
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stuwie
UMCD9Q-30-3
Enterprise Project

Writing the Business Plan

Nick Kent

Bristol Business School

, Signposting
• Assessment
• Writing: process / style / credibility
• A generic business plan structure
• Investors’ interests and concerns
• Key questions to think about
• Typical mistakes



2

, Assessment task
• Element A1: Business plan (90% weighting,
submission Thursday 26/3/15, 8000 words)

i) + 10% => 8800

ii) + Appendices

iii) Online submission



3

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