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BTEC Level 3 Unit 39 International Business (Distinction)
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Level 3 Unit 39 International Business with DISTINCTION Grade It contains: P1, P2, P3, P4, P5, P6, M1. M2, D1, D2
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Unit: 39QCF: Level 3
Assessor: Mr.Armaghan Ahmed
Name: Sadia Hossain
ID: 20183390001
Subject: International Business
BTEC: Level 3
Year: 2018
, International Business
An Analysis of International Business
, International Business
Samsung
TASK 1
P1
Define international business
International business entails transactions and trades at an international level. This includes
trading of goods, knowledge, technology, services and/or capital.
How international business is formed
An international business licensing agreement is required. The licensee has the rights or resources, like
patents, technology, copyright, etc. to manufacture in that country.
Export/import - Countries charge import and export fees on certain items. Fees can also be based on the
country of origin. TradeLaws and Policies manage the tariffs and other duties. Aside from imposing fees,
countries also manage and restrict import and export.
Many businesses operate internationally. KFC, Google, and Toyota are a just a few examples of the vast
industry that is international business.
About company
International Company
Samsung Electronics
Products and Services
Products
Samsung products comprise of phones, TV & audio, monitors, laptops, tablets, printers, home
appliances which include vacuum cleaners, washing machines, refrigerators, etc., cameras and memory
& storage. They also sell various accessories like watches, headphones, phone covers, fitness bands and
VR gears.
Maintenance
Samsung’s Maintenance Service provides policies and processes built on the understanding of
buyers’requirements and requests at a hands-on level.
Professional Service
Samsung provides optimization services along with system integrations and tech consultancy.
Aims and Objectives
Samsung aims to become the number one leading technological company in the world and to produce a
smartphone that revolutionaries the phone industry.
Their objective is to earn profit in order to provide more durable and well-made phones that appeal to
the customer. And to make electronics that are based on a country’s needs and environment in order to
create maximum satisfaction and usage.
, History
Samsung started as a small trading company located in Su-dong near Daegu city on March 1, 1938. It
was founded by Lee Byung-chul. He had only forty employees and the company’s major business was
production and distribution of groceries within the city. It distributed dried-fish, noodles and locally-
grown produce. As the company began to grow, Lee established their headquarters in Seoul, in the year
1947. Once the Korean War began, Lee was forced to leave Seoul. Lee started a sugar refinery plant
after the war ended, before expanding into the textile industry.
Samsung diversified into many different areas. It ventured into other sectors like insurance, retail and
securities. Lee was a firm believer in industrialization and sought to establish Samsung as leader in a
wide range of industries.
In the late 1960s, Samsung Group entered the electronics industry, and in 1970, Samsung was able to
release its first product, which was a black and white television set. By 1978, they had sold over 4 million
TVs.
Background
Samsung Group is based in Seoul, and it is South Korea’s biggest business group. The multinational
corporationholds a number of subsidiaries and businesses, many of them under the Samsung brand.
Competitors
Samsung may be the leader when it comes to smartphones but that doesn’t mean that it doesn’t have
any stiff competition.
Apple – Apple is one of Samsung’s top competitors when it comes to smartphones. Apple
produces 125% more revenue compared to Samsung.
LG - LG Electronics is one of Samsung Electronics’ biggest rivals when it comes to home
appliances. LG produces $165.9 billion more profits than Samsung.
Benefits of International Trade
Economies of scale
Economies of scale is production at a bigger scale that can be attained at a lesser cost. When an
industry’s production has economies of scale, trade and specialization can cause improvements and
efficiency in world productions and welfare. It increases economic benefits. This, in turn, benefits all
trading countries.
But trade between countries does not depend on economies of scale of a country. It could be that
countries are completely same in all respects, yet they would find it beneficial to trade. Because of this
reason, economies-of-scale models are frequently used to explain trade between countries like Japan,
United States, and the countries of European Union. Mostly, these countries, along with other
developed countries, have similar endowments and technologies, and in some context, similar
inclinations.
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