Case
Explore and determine if the local brand you picked has a well-defined and executed brand strategy? What are the elements of the local brand strategy that enabled it to achieve this success?
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Brand: A brand is a name, term, design, symbol, or any other feature that identifies good or service which is differentiable from others. (Wikipedia - Brand) Brand Strategy: A marketing plan for long term goals that can be achieved with evolution of successful brand. Background: Two local boys, A...
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