100% satisfaction guarantee Immediately available after payment Both online and in PDF No strings attached
logo-home
Previously searched by you
Previously searched by you
logo
P5-Unit 9 visitor attractions- part 2 £2.99   Add to cart
Quickly navigate to
Preview
  2.  
  3. PEARSON (PEARSON)
  4.  
  5. Travel And Tourism
  6.  
  7. Unit 9 - Visitor Attractions

Essay

P5-Unit 9 visitor attractions- part 2
 48 views  0 purchase

Building brand loyalty: o maintaining profile or raising awareness of the attraction o special/regular events, e.g. Scarefest at Alton Towers o effective management of seasonality and product development

Preview 1 out of 2  pages

Document information

  • June 27, 2022
  • 2
  • 2019/2020
  • Essay
  • Unknown
  • C

Subjects

Written for

All documents for this subject (12)

Seller

avatar-seller
asmaanwar2002

Reviews received

Content preview

Asma Anwar
P5

Building brand loyalty:
Maintaining profile or raising awareness of the attraction
Alton Towers raises awareness of itself to respond to competition by using social media. For
example Alton Towers has their own website to raise awareness of the attraction. The
website gives people information on rides and attractions, tickets and passes, things to do,
restaurants, shops and opening times. The website provides people with information of the
theme park. The website makes announcements of any special events that take place. Alton
Towers also has a YouTube channel. Their YouTube channel has videos of rides to make
them appeal to visitors.


Special/regular events
An example of a regular event at Alton Towers is Scarefest. Scarefest is an event that takes
place every year when it is Halloween. Visitors can go on rides in the dark during Scarefest.
There are scare mazes for people to go in. Some of the rides that you can go on in the dark are
Wicker Man or The Smiler.

The benefits of buying summaries with Stuvia:

Guaranteed quality through customer reviews

Guaranteed quality through customer reviews

Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.

Quick and easy check-out

Quick and easy check-out

You can quickly pay through credit card for the summaries. There is no membership needed.

Focus on what matters

Focus on what matters

Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!

Frequently asked questions

What do I get when I buy this document?

You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.

Satisfaction guarantee: how does it work?

Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.

Who am I buying these notes from?

Stuvia is a marketplace, so you are not buying this document from us, but from seller asmaanwar2002. Stuvia facilitates payment to the seller.

Will I be stuck with a subscription?

No, you only buy these notes for £2.99. You're not tied to anything after your purchase.

Can Stuvia be trusted?

4.6 stars on Google & Trustpilot (+1000 reviews)

75632 documents were sold in the last 30 days

Founded in 2010, the go-to place to buy revision notes and other study material for 14 years now

Start selling
£2.99
  • (0)
  Add to cart