This is part of my coursework explaining different Interactive multimedia products for GCSE ICT which I got a distinction * in!
It includes:
Mobile Apps: Pinterest; Spotify
Kiosks: Burger King Ordering Kiosks
Websites: Asos
E-learning Products: Sam Learning
Each one includes an explanation of...
An example of an interactive multimedia mobile app is Pinterest. Pinterest is a free social
network that allows users to visually share, and discover new interests by posting images or
videos to their own or others' boards and browsing what other users have pinned. Its
purpose is to be an easy inspiration source for a wide range of topics. Everyone can use
Pinterest; from small retail businesses to major websites to promote their products; as it
allows new people to see them and increases exposure. It is a good app for this purpose as
the more people who see and share a pin, the more attention it receives, which is good for
the companies. However, the age rating for this app is 13 for protection reasons as it can be
dangerous if people younger can communicate with strangers online.
Pinterest works by a person/company posting a picture to their, or somebody else’s board. If
people like what they posted then they can save it to their own board (they can have as
many boards as the want) so that it will always be there and they can look back on it. People
can also follow others who have boards that they like and are interested in. This means that
when this person posts a picture you will see it. In addition, you can have conversations over
Pinterest and comment on others pictures, providing an overall very usable multimedia app.
The house style for this app has a main colour of a bright red and white. These colours have
a large contrast so specifically attracts attention to the different elements of the app, as it is
eye catching so you are more inclined to look at it. Many fonts of Pinterest have a curvature,
fancy element but it is still clear and easy to read making the app suitable for a wide range of
people. Pinterest layout is very simple, yet effective. The images/boards are listed in rows in
almost a grid layout so you can scroll and see as many images as you wish. In addition,
Pinterest detects what topics you are interested in-by what you search, and lists many
different boards that are recommended for you that you will like; before clicking on anything!
The Graphical User Interface is good because, when you open the app up on your phone it
fits the size and shape of your screen. This means that the app Pinterest has been
programmed so that it fits all phones no-matter what type it is; as it adjusts itself to the layout
on your phone. In addition, another example is that when you open the app the contrast,
colours and brightness adjust to suit you. Therefore, you do not have to adjust the brightness
on your phone every time you go on the app. This is good as it makes the app more effective
and it is less likely that you will get rid of the app because it works well with the phone and
, with you, the person using it (you would get fed up if you had to alter the settings every time
you went on it.
There are many interactive elements on the app Pinterest- you can touch various areas on
the screen on your phone and this allows you to do different things and go to different areas
on it. For example, on Pinterest if you click on the search bar a keyboard comes up allowing
you to type in what you want the find a picture for. Also you can swipe and scroll down the
page of Pinterest to find new things, if you click on a picture it gives you some options
including the button ‘save’ when you press this you can choose it to be saved to a certain
board therefore it is easy to find. These interactive elements help the app to run smoothly
and gives you automatic options of what you can do; making your time on the app stress
free and enjoyable.
As there are many things that you can do on the app it could get quite complex without a
good navigation system. But luckily for the users of the app Pinterest has a good navigation
system due to all the carefully thought that has gone into creating it. To make getting around
the app there are many different buttons in which are different colours (red and white) that
are clearly labelled with what they do/ where they take you on the app so that you don’t get
stuck in trying to work out what different things do when you click on them.
Spotify:
Another example of an interactive media mobile app is Spotify. Spotify is a free
music network; it is a way to listen to digital music, podcast, and video streaming
service that gives you access to millions of songs and other content from artists all
over the world. The apps purpose is to unlock the potential of human creativity—by
giving a million creative artists the opportunity to live off their art; and billions of fans
the opportunity to enjoy and be inspired by it.
Once you have created an account and logged into Spotify you have access to
millions to free music/podcasts. You have the ability to create and download songs
on to playlists and listen to them as much as you want. You can play your songs on
shuffle play, have limited skips and listen whilst on other apps on your device.
However, if you want more features on Spotify you can now upgrade to Spotify
premium in which you have to pay for each month. These additional features include:
Unlimited skips, a wider range of music/podcasts you can access, the ability to listen
offline, playing whatever song whenever you want it and there are no adverts. This
upgrade attracts individuals with a love and passion for unlimited great music.
Allowing an increased amount of people’s work being recognised and credited.
Spotify doesn’t have a set target audience as there is such a vast range of users and
music. However, the app does have an age rating of 12 with the consent of a
parent/guardian; and if not you have to agree that you are 18 or older. These ages
are for protection reasons and for the safety of younger children as there may be
unappropriated content in which others have uploaded. However, I think its focused
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