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Exam (elaborations)

MNG3701 assignment 2 (2023)

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This assignment aims to analyze RCL Foods' internal and external environment, focusing on its strengths, weaknesses, opportunities, and threats. Additionally, we will examine the company's macro and market environment and assess the appropriateness of its business-level strategy based on the findin...

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  • April 8, 2023
  • 15
  • 2022/2023
  • Exam (elaborations)
  • Questions & answers

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MNG3701 assignment 2 (2023)

, For further Assignment and Exam assistance please inbox us at 0691643262



Table of Contents
Introduction............................................................................................................................. 3

Question 1.............................................................................................................................. 3

1a. the various methods to analyse the internal environment.................................................3

1b. an internal environmental analysis................................................................................4

Question 2.............................................................................................................................. 7

2a. the strategic importance of analysing the external environment....................................7

2b. Several methods can be employed to analyze the external environment......................7

PESTEL analysis.............................................................................................................7

SWOT analysis................................................................................................................ 7

Porter's Five Forces........................................................................................................8

Question 3.............................................................................................................................. 8

3a macro environment........................................................................................................8

a. Political........................................................................................................................ 9

b. Economic.................................................................................................................... 9

c. Socio-cultural...............................................................................................................9

d. Technological............................................................................................................ 10

e. Legal......................................................................................................................... 10

f. Environmental............................................................................................................ 10

g. Global........................................................................................................................ 10

3b. Market Environment....................................................................................................11

a. Customers................................................................................................................. 11

b. Competitors............................................................................................................... 11

c. Labour Market........................................................................................................... 12

d. Unions....................................................................................................................... 12

e. Intermediaries............................................................................................................ 12

f. Suppliers.................................................................................................................... 12

Question 4............................................................................................................................ 13

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