UNIT 3 USING SOCIAL MEDIA IN BUSINESS, COVERS ALL CRITERIA.
DISTINCTION LEVEL ASSIGNMENT
LEARNING AIM A - Explore the impact of social media on the ways in which businesses promote their products and services
A.P1 Explain the different ways in which a business can use social media.
A.P2 ...
Unit 3: Social
Media in
Business
Assignment 1 – by Victor
Anosike
,What is Social
Media?
Social Media is an internet-based platform where users can
communicate with people and share information, ideas and interests
over the internet. Social Media now is very popular and is almost used
by everyone for various reasons through many different apps.
History of Social Media – The first social media site
created was called the Six Degrees by Andrew
Weinreich in 1997. It allowed users to set up
profile pages and connect to those they knew or
establish relationships with strangers virtually.
Friendsters was the next big social site created by
Peter Chin, Jonathon Abrams and Dave Lee in
2002. The aim was for users to find a new way to
interact with new people on the internet, to stay
connected with friends and be able to create
personal networks.
, Popular Social Media
Apps of Today: Timeline
Facebook allows users to create
profiles and able to connect to Instagram users can share
friends, collogues or new people Twitter users can connect to contents in picture or vide
online. Users are also able to people and share their thoughts form. Uses can keep up to d
share, videos, pictures, music to a large audience. Users can with celebrities, brands as w
and articles or even their own discover stories about the latest as friends and family by
thoughts and opinions. news and events. following their profiles.
Facebook – Feb Youtube – Feb Twitter – Mar Pinterest – Jan Instagram – Oct
2004 2005 2006 2010 2010
Youtube is a video sharing Pinterest is a visual discovery
service that enables users to engine that allows users to find
watch and upload videos to ideas and inspirations. Users
their channel (profile). Users can upload images known as
can like, comment and share pins and allow other people’s
the videos too. pins to group with theirs to
create a board of images.
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