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si Pearson Edexcel
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Level 3 GCE
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Business
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Advanced
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Paper 2: Business activities, decisions and strategy
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Monday 19 June 2017 – Morning Paper Reference
Time: 2 hours 9BS0/02
You do not need any other materials. Total Marks
Instructions
• Use black ink or ball-point pen.
• Fill in the boxes at the top of this page with your name,
centre number and candidate number.
• Answer allthequestions.
Answer
• – there may bequestions in the spaces provided
more space than you need.
Information
• The total mark for this paper is 100.
• T–heusemarks for each question are shown in brackets
this as a guide as to how much time to spend on each question.
• You may use a calculator.
Advice
• Read each question carefully before you start to answer it.
• Try to answer every question.
• Check your answers if you have time at the end.
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SECTION A
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Read the following Extracts (A to D) before answering Question 1.
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Write your answers in the spaces provided.
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Extract A
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Morrisons’ mission statement
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We like to think there’s more to Morrisons than just numbers. We’re proud to be a
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business that still believes in values: human, ethical, and ecological.
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Fresh attitudes and firm principles help make us what we are. Plenty of companies write
mission statements, but at Morrisons the words mean something. We’re one team all 5
sharing the same vision, committed to pulling together, whilst respecting the differences
that make each person different and special.
(Source: adapted from http://www.morrisonsgraduates.com/why-morrisons/our-values)
Extract B
Selected information from Morrisons’ 2015 Annual Report
2015 2014
(£m) (£m)
Current assets: Inventory (stock) 658 852
Debtors 239 316
Cash 241 261
Total current assets 1138 1429
Total current liabilities 2273 2873
Pre-tax profit 217 792
(Source: adapted from http://www.morrisons-corporate.com/ar2015/
pdf/Morrisons_AR_2014_Financial_statements.pdf )
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Extract C
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Supermarket market share in 2015
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Supermarket Market share %
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Tesco 28.5
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Asda 16.2
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Sainsbury’s 16.1
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Morrisons 11.0
The Co-operative food 5.9
Waitrose 5.2
Lidl 4.3
Aldi 5.6
Iceland 2.2
Others 5.0
(Source: adapted from http://www.kantarworldpanel.com/en/
grocery-market-share/great-britain)
Changes in supermarket market share in 2015
Tesco -1.7%
Asda -3%
Sainsbury’s 1.1%
Morrisons -1%
The Co-operative food 1%
Waitrose 2.1%
Aldi
17.6%
Lidl
17.9%
Iceland 3.2%
(Source: adapted from http://www.cityam.com/226919/
trouble-for-the-big-four-as-aldi-and-lidl-growth-speeds-up-again-)
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