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Edexcel AS Level Business Paper 1 June 2022

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Edexcel AS Level Business Paper 1 June 2022 Instructions • Use black ink or ball-point pen. Fill in the boxes at the top of this page with your name, centre number and candidate number. • Answer the questions in the spaces provide...

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  • June 28, 2023
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Edexcel AS Level Business Paper 1 June 2022
Please check the examination details below before entering your
candidate information
Candidate surname Other names


Centre Number Candidate Number




Pearson Edexcel
Level 3 GCE
Time 1 hour 30 minutes
referen 8BS0/
cePaper
Business 01
⯌ ⯌



Advanced Subsidiary
PAPER 1: Marketing and
People
You do not need any other materials. Total Marks




Instructions
• Use black ink or ball-point pen.
• Fill in the boxes at the top of this page with your name,
centre number and candidate number.
• Answer all
• Answer the questions in the spaces provided
–questions.
there may be more space than you need.

Information
• The total mark for this paper is 80.
• The marks for each question are shown in brackets
– use this as a guide as to how much time to spend on each
• question. You may use a calculator.
Advice

• Read each question carefully before you start to answer it.
• Try to answer every question.
• Check your answers if you have time at the end.




Turn over


P71591A
©2022 Pearson Education Ltd.

Q:1/1/1/1/

, Answer ALL questions.
SECTION
A
Read Extract A before answering
Question 1. Write your answers in the
Extract
A spaces provided.

Sprinting towards change

Wearing sportswear, whether in or out of the gym, is a well-established trend.
The sportswear sector is predicted to grow from £5.3bn in 2019 to £6.7bn by 2022.
Despite sportswear typically being made using synthetic fabrics, which have a big impact
on the environment, the market is dedicated to sustainability. Sportswear brands focus 5
on creating clothes that provide the perfect fit, comfort and durability, rather than
matching fashion trends. This allows brands to be more innovative.

Big sportswear brands recognise the need for sustainability. Nike’s Plant Color Collection
uses natural dyes. Sweaty Betty has adopted biodegradable or recycled fabrics in some of
its tops and leggings. Asics has also developed a running shoe made using plant-based 10
fibres.

Sundried, the fastest growing UK sportswear brand, launched in 2016. Sundried
differentiated itself from the big brands with collections made from 100% recycled plastic
bottles and coffee grounds. It also makes T-shirts from EcoTech, a pioneering fabric that
biodegrades in 3 years. Sundried believes that clothing should be high quality and last a 15
long time, instead of being cheap and disposable.




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, 1 (a) What is meant by market size?


(2)

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(b) What is meant by differentiation?
(2)

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