Exam (elaborations)
A LEVEL EDEXCEL BUSINESS PAPER 1 questions 100% c0rrect answers
- Module
- Institution
mass market - correct answer a market that targets a large segment - products are standardised niche market - correct answer a market that targets a small segment - customers have specific needs that aren't catered by the mass market brand name - correct answer a name, sign, symbol or othe...
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