Incumbency advantage in presidential elections is important
Name recognition – not fit
Obama – John Wolfe – 117,000 votes, 1.7% popular vote
Trump – Bill Weld – 2.35% popular vote, 1 delegate
Fringe people still influential
HW Bush 1992, Pat Buchanan
Uncovered faults in tax rises and defence spending cuts
Bernie Sanders
won 27% vote 2020
won 39% vote 2016
Discourages good candidates from standing
Mitt Romney weak challenger to Obama
18% Americans polled in 2012 said they wouldn’t vote for a Mormon
10% of Republicans
John Kerry to G.W.Bush
Charisma
Clinton defeated H.W.Bush
Bush hadn’t suffered a major crisis so wasn’t a weaker candidate
Biden beating Trump
Past history – safe candidate
Success of Obama
PPACA passed 2010
American Recovery + Reinvestment Act $787bn
Dodd-Frank Wall Street Reform
GW Bush and 9/11
History can be bad
Trump’s response to Covid – 106 million cases; Impeachments X2
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