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  3. PEARSON (PEARSON)
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  7. Business and business environment (NSAB505B1)

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HND Marketing - Business and business environment
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The following assignment and presentation is for HND in Marketing for the module "Business and business environment". However, the assignment can be use for other subjects in marketing or business. Please, ensure you use the essay for guidance and do not copy anything as it will result in plagi...

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  • December 31, 2023
  • 18
  • 2023/2024
  • Essay
  • Unknown
  • A+

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Business and business environment
Assignment - Code: NSAB505B1




1

, TABLE OF CONTENS




Introduction ……………………………………………………………………………………………………………….Page 3



P4. Identify the positive and negative impact the macro environment has upon business
operations, supported by specific examples ……………………………………………………………..Page 4



P5. Conduct internal and external analysis of specific organizations in order to identify
strengths and weaknesses …………………………………………………………………………………………Page 7



P6. Explain how strengths and weaknesses interrelate with external macro factors
………………………………………………………………………………………………………………………………….. Page
11



Conclusion …………………………………………………………………………………………………………… Page 15



References …………………………………………………………………………………………………….………… Page 16



Other sources …………………………………………………………………………………………………….……. Page 18




2

, Introduction



On this report I will aim to define the macro environment and I will explain the PESTLE
(Political, economic, social, technology, legal, environment) SWOT and the TWOS matrix.
Also, in this assignment takes into account various kinds of business and environment where
they generally operate. Business environment takes in both the macro and micro
environment. This report would also be taking into account the ways these factors would be
interrelating with each other and the ways they help in the organizations to develop new
strategies along with improving on the existing ones.




3

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