a marketing plan for a special interest travel bus
which of the following travel experiences is not
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Certified Travel Agent Latest 2024 Questions With Complete Solutions.
The channels through which you've chosen to distribute your special interest travel product describe which aspect of your marketing strategy? Answer- Place
A marketing plan for a special interest travel business should include a description of
the target audience. Answer- True
Promoting special interest travel includes each of the following except: Image and Logo The Internet and E-Marketing Advertising Negotiating Answer- Negotiating
Your chosen specialty should be consistent with your own interests and that of your overall business plan. Answer- True
Selling to niche markets is more labor-intensive than selling mass-market products. Answer- True
Which of the following demographic groups demonstrates a growing trend toward luxury and several trips each year? Affluents Baby Boomers Millennials Senior Citizens Answer- Millennials
Which of the following travel experiences is not considered a special interest market? Answer- All-Inclusive Resort
If you're purchasing print or online advertising for your specialty rather than the full-
service nature of your business, it's not necessary to find out which publications or websites your potential buyers read. Answer- False
A concise overview of why you are in the business of selling your particular special interest niche is known as a Answer- Mission Statement
The growth of special interest travel is limited to Baby Boomers, and Generations X and Y. Answer- False
Kavan Jordan's goal is to conduct acceptable orientations for all new travel counselors by the end of the calendar year. Which of the basic criteria of goal setting
is missing from this statement? Answer- It is not measurable.
When it comes to making important team decisions, consensus is more effective than voting. Answer- True A team member who attempts to compromise or bargain with other team members demonstrates which of the following approaches to resolving conflict? Answer- Negotiating
Which of the steps below should be taken initially to ensure conflict is viewed positively? Answer- Regularly elicit and communicate true thoughts and feelings
The first step in solving a problem is to Answer- sense the problem.
Shy people are ineffective networkers. Answer- False
During team meetings, team members should thoroughly discuss why things can happen before debating why they cannot. Answer- True
Which of the following is not a characteristic of a productive team? Answer- Team members have individual missions.
A team should be given the freedom to act so that mistakes will be made and lessons can be learned. Answer- True
When dealing with conflict, teams need to negotiate more than innovate. Answer- False
Which of the following describes an internal time waster that is within your contro Answer- Procrastination
The best way to get the job done is to do it yourself. Answer- False
A well-thought-out plan can shorten the gap between what you want to accomplish and what you actually do accomplish. Answer- True
A tool that requires you to keep a diary of your activities to show you how you use your time is known as a Answer- Time Log
By asking yourself if a task relates to your mission, you are attempting to prioritize the task by determining its relative Answer- Importance
If you postpone work to the last minute, you likely will do a better job. Answer- False
The Pareto Principle states that Answer- 80 percent of the work gets done in 20 percent of the time.
Success is based on what you know. Answer- False
Developing your planning, conceptual and perception skills demonstrates a focus on which of the following type of behavior? Answer- Intellectual
Successful people have fun at what they are doing. Answer- True
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