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C779 Web Development Foundations Master Test,- 632 Q’s and A’s
C779 Web Development Foundations Master Test,- 632 Q’s and A’s
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C779 Web Development FoundationsMaster Test,- 632 Q’s and A’s
dithering - -The ability for a computer to approximate a color by combining
the RGB values.
-hexadecimal - -A base-16 number system that allows large numbers to be
displayed by fewer characters than if the number were displayed in the
regular base- 10 system. In hexadecimal, the number 10 is represented as
the letter A, 15 is represented as F, and 16 is represented as 10.
-rule - -In a style sheet, a format instruction that consists of a specified
selector and the properties and values applied to it.
-sans-serif - -A font style that does not use decorative strokes at the tips of
characters. Includes the Arial font family.
-selector - -In a style sheet, any element to which designated styles are
applied.
-serif - -A font style that uses characters with small decorative additions at
the outermost points of the characters, called strokes. Includes the Times
and Times New Roman fonts.
-hyperlinks - -Embedded instructions within a text file that link it to another
point in the file or to a separate file.
-link rot - -The phenomenon in which hyperlinks on a Web site gradually
become invalid as referenced Web page content, links and page locations
change.
-client-side script - -Code embedded into an HTML page and downloaded by
a user; resides on the client and helps process Web form input. Common
clientside scripting languages include JavaScript and VBScript.
-Common Gateway Interface (CGI) - -A program that processes data
submitted by the user. Allows a Web server to pass control to a software
application, based on user request. The application receives and organizes
data, then returns it in a consistent format.
-server-side script - -Code that resides on a server to help process Web
form input. Server-side CGI scripts are commonly written in Perl.
, -image map - -A Web page image with clickable regions that are defined as
"hot spot" hyperlinks to other pages or page sections.
-more bandwidth. - -To download a large file in a short amount of time, you
need:
-SSL and TLS are protocols that provide authentication and encryption to
secure transactions - -Which of the following is true of Secure Sockets Layer
(SSL) and Transport Layer Security (TLS)?
-mind share. - -To design Web pages to be part of a larger marketing
strategy, you need to help establish name and brand recognition, otherwise
known as:
-Because you pay to have your page listed as highly as possible in search
engine rankings instead of optimizing pages to help make them appear
naturally more relevant - -Why is pay per click (PPC) not considered an
"organic" Internet marketing technique?
-That you have requested a file that does not exist on the specified Web
server - -What does an HTTP 404 error signify?
-3-D Secure - -Which of the following is an XML-based protocol used by
credit card companies to add security to online credit and debit card
transactions?
-The Web site's default page - -When a user enters the minimum amount of
information required to connect to a Web site, what will the HTTP server
present to the user?
-Using trend-analysis software to analyze server logs - -Which of the
following is an example of on-site Web analytics?
-Payment gateway - -What is the term for a hardware-based or software-
based system that mediates between a merchant and an acquirer?
-An organization that issues digital certificates and helps to ensure the
identity of a person, host or process - -What is a certificate authority (CA)?
-Aggregator - -Which term describes a business that markets and sells
goods and services that it does not own or store?
-specify Unicode support for all of your site's Web pages - -To alleviate
language concerns when designing Web pages that will be viewed globally,
you should:
,-feature crisp, concise text. - -Effectively designed business Web sites:
-To provide a way for a business's customers to find that business over the
Internet - -What is the primary purpose of a business Web site?
-A site map allows visitors to view a summary of a Web site's structure. - -
Why is a site map an important component of Web page accessibility?
-A Web site that targets consumers or end users, and sells products and/or
services - -Which of the following best describes the business-to-consumer
(B2C) e-commerce model?
-pull technology. - -Providing information to a client only upon client request
is an example of:
-the effect of marketing efforts influencing a particular target market or
demographic. - -Mind share is:
-Java Database Connectivity (JDBC) - -Which of the following can be run on
various systems and is used to update database files?
-vertical portals. - -Intranets and extranets are examples of:
-push technology. - -Automatically providing information to a client list is an
example of:
-An application that conveys information provided by an end user on a user-
input form to a Web server or a database server - -What is a Common
Gateway Interface (CGI) application?
-Database connectivity - -Which of the following is considered a back-end
issue?
-Demographics - -Which Internet marketing practice involves studying
trends associated with particular population groups?
-horizontal portals. - -Yahoo! and Google are examples of:
-Business-to-business (B2B) - -Which term describes an e-commerce model
in which a Web-based business sells products and/or services to other
businesses?
-Structured Query Language (SQL) - -Which of the following is a language
used to create and maintain professional, high-performance corporate
databases?
, -Brand - -What is the term for a concept or collection of symbols associated
with a product, service or person?
-The brand should be simple - -Which of the following is an accepted
branding concept in business?
-Customs - -Which term describes the national departments responsible for
controlling items entering and leaving the country?
-Open Database Connectivity (ODBC) - -Which of the following is proprietary
to Windows-based operating systems and is used to update database files?
-A Web site that allows all visitors to collaborate in its construction - -What
is a Wiki site?
-Search engine optimization (SEO) - -What is the term for the use of specific
techniques to increase a page's or site's rank on a search engine?
-Common Gateway Interface (CGI) applications. - -Perl, PHP Hypertext
Preprocessor (PHP), Active Server Pages (ASP) and .NET are examples of:
-Some proprietary formats limit a disabled person's ability to obtain
information. - -Proprietary file formats can enhance the look and feel of your
Web site. Which of the following is a drawback to using proprietary formats?
-Portal - -What is the term for a Web site that acts as a centralized access
point for other sites?
-is stored in a single table. - -A flat file is a database in which information:
-Electronic commerce - -What is the term for the integration of
communications, data management and security capabilities designed to
allow organizations and consumers to exchange information about the sale
of goods and services?
-How many hyperlinks from other sites point to a page - -Which of the
following is a factor search engine companies consider when ranking the
most relevant Web pages for a user's search?
-Mobile Web sites can be viewed from almost any mobile device. - -Which
statement about mobile Web sites is true?
-Web feed - -Which data format is most often used to allow users to view
headlines and updates from news Web sites?
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