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UGBA Module 1 Prediction Exam Questions 2024.

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UGBA Module 1 Prediction Exam Questions 2024. Operations Management (OM) - correct answer Supplying products and services in the right amount, at the right place, at the time, and with the right quality. Responsible for the production of services and products in an ETHICAL and ENVIRONMENTALLY resp...

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  • April 23, 2024
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  • 2023/2024
  • Exam (elaborations)
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UGBA Module 1

Operations Management (OM) - correct answer Supplying products and services in the right amount, at
the right place, at the time, and with the right quality. Responsible for the production of services and
products in an ETHICAL and ENVIRONMENTALLY responsible way while being responsive to the market.



(Corporate) Sustainability - correct answer Creates long-term consumer and employee value. Creating
"green" strategy aimed toward natural environment and taking into consideration every dimension of
business- social, cultural, economic, environmental operations. If you base your economy with the
understanding that things don't last forever.



Shareholders - correct answer Owners who reap the benefits/profits



Stakeholders - correct answer employees, customers, society, interested institutions



The Role of Operations in an Organization - correct answer 1.Marketing 2.Operations 3.Finance



Operations management - correct answer The systematic design, direction, control of PROCESSES that
transform inputs into SERVICES and PRODUCTS for internal, as well as external, customers.



Process (View) - correct answer any activity or group of activities that takes one or more inputs and
transforms them into one or more outputs. You have inputs, workers, managers, equiptment, facilities,
materials, land, energy. Then they undergo core processes that includes internal and external customers,
processes and operations, and information on performance to create an output.



Manufacturing process - correct answer More tangible (Burger from McDonalds)



Service Processes - correct answer Less tangible (Experience from MTV Awards)



Core processes - correct answer activities that deliver value to external customers.

a)Supplier relationship process

, b) New service/product development

c) order fulfillment process

d)customer relationship process



support processes - correct answer Vital resources and inputs to core processes (ex. HR, engineering,
information system.)



Supply chain view - correct answer not only about expanding boundaries but synchronizing management
to match with the firm's processes including suppliers and customers, matching flows of materials,
services, info, and demand.



Corporate Strategy - correct answer Link between corporate strategy and key operations management
decisions. provides an overall direction, serves as framework for carrying out organizations functions.
**combines operations, marketing, finance



Parts of corporate strategy - correct answer 1. Environmental Scanning

a)Key trends in the industry, marketplace, and society

b)Understanding economic trends, tech changes, political conditions



2.Core Competencies a)Identifying the unique resources and strengths

b)Ex: workforce (well trained), well located facilities, deep understanding of market and finance sector,
cutting edge technology

3.Core Processes

a)To drive core competencies

b)Ex: customer relationship, new product development, order fulfillment, supplier relationship

4.Global Strategies

a)Having a response to global trends, opportunities, and risks

b)Can take the form of (i) strategic alliances and (2) expanding locating abroad



Marketing Analysis - correct answer 1. Market segmentation (geographic, demographic, behavioral,
psychographic.)

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