Exam (elaborations)
Business Research Methodology Summary
- Module
- Master ASL! Unit 6
- Institution
- Master ASL! Unit 6
Business Research Methodology Summary
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Business Research MethodologySummary
business research types - correct
answer-1. Basic research
2. Applied research
Theory of Reasoned Action (TRA) -
correct answer-behavior<behavioral
intention<attitude toward
action+subjective norms
Theory of Planned Behavior (TPB) -
correct
answer-behavior<intention<behavioral
attitude+subjective norms+perceived
behavioral control
abstract ladder of abstraction - correct
answer-concepts>proposition>theory
, empirical ladder of abstraction - correct
answer-variables>hypothesis>research
deductive reasoning - correct
answer-theory>hypothesis>observation>
confirmation
inductive reasoning - correct
answer-observation>pattern>tentative
hypothesis>theory
easier problem complexity - correct
answer--recurring situation
-dramatic change
-isolated symptoms
-consistent symptoms
harder problem complexity - correct
answer--new situation
-subtle changes
-scattered symptoms
-ambiguous symptoms
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