Test Bank for Chapter 3 - Productivity,
Innovation, & Strategy 5th Edition by
James D. McKeen
Productivity Paradox is what? - ANSthe observation that productivity increases at a rate that is
lower than expected when new technologies are introduced
Despite widespread publicizing of the productivity paradox, organizations
_______________________________________________ - ANSContinued to pour
investments into Information technology
What was the reason for the observed lack of productivity (productivity paradox) in IT? -
ANSmeasurement error
What are some ways to realize the investment value of IT? - ANSThrough productivity
Through the structure of competition
Through the benefits of the customer (i.e. through the reduction in costs)
How much % of the national employment does the ICT sector account for? - ANS3.3% &
increased at a rate of 4.2%
Efficiency vs. Effectiveness - ANS-Efficiency: getting work done with a minimum of effort,
expense, or waste
-Effectiveness: accomplishing tasks that help fulfill organizational objectives
Value Chain - ANSthe series of internal departments that carry out value-creating activities to
design, produce, market, deliver, and support a firm's products
give a Value Chain Example - ANSa customer from canada wants new tires
the rubber is shipped to a tire company from vietnam
the rubber is converted to tires
the tires are shipped
the person receives the tires
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