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Full business edexcel A-Level summary £6.48
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Full business edexcel A-Level summary

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In 4 different files each containing each topic in full for the a-level and as-level specification to achieve grades A*-B. All handwritten and summarised from the textbook.

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  • August 29, 2024
  • 4
  • 2023/2024
  • Summary
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joshmarlow100
mix PESTLEanalysis
sthebusiness's overridingpurposebutmayalsoreflectits leastship p.at ca somepartsoftheworlda

for and specialattentionha
usiness
mayformandshare a mission
statement


E Economic stateofthe economyhav
differentiation
business
rateobjectesareobjectivesset seniormanagersanddirectors
by S social overtime there is likely
useto a businessachievingitsaimstheymustfollowthesmartcriteria costleadership lowest providerinthe
cost marketincreaseprofitsmarketshare
how societyoperates
Differentiation butadopting Position
If t technological c
p any p
Distinctivecapability formofcompetitive beeasily
advantageas itcannot reproduced
Éona
Architecture legal governmentprovidingframe
operate
mentalandfunctionalobjectives Reputation

E environmental peoplebecomingprotec
ytodaygoals
innovation

back
upthehierarchytocorporateobjectivesandmissionstatement
shouldbealignedwith
oneanother
havetosatisfyshareholders
firmstendtohavefinancialobjectives asthey arisingalloftheproductsand
servicesof afirm

e firmstendto focusonsurvival twostepprocess
giveafullanddetailedoverviewof all products position


a involve
fg assess
lookat theperformanceofeachoftheseproducts
Newproducts business
maybefo
changes and adap
consolidation
fallingbusinesses l

withits
mission my aggie so mayposses a bi



a
as.me
Product Bargainingpower of buyer
Existing New marketshare threat of newentrants
substitutes
ing p de p L 1stars highgrowthproducts thatare strong
compared to competitors Rivalryamongexistingfirms

2Cashcows lowgrowthproductswithhighmarketshare
def Diversification
w at 3Questionmarks lowmarketshareinhighgrowthmarkets
es of scale
market growth

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