In 4 different files each containing each topic in full for the a-level and as-level specification to achieve grades A*-B. All handwritten and summarised from the textbook.
mix PESTLEanalysis
sthebusiness's overridingpurposebutmayalsoreflectits leastship p.at ca somepartsoftheworlda
for and specialattentionha
usiness
mayformandshare a mission
statement
E Economic stateofthe economyhav
differentiation
business
rateobjectesareobjectivesset seniormanagersanddirectors
by S social overtime there is likely
useto a businessachievingitsaimstheymustfollowthesmartcriteria costleadership lowest providerinthe
cost marketincreaseprofitsmarketshare
how societyoperates
Differentiation butadopting Position
If t technological c
p any p
Distinctivecapability formofcompetitive beeasily
advantageas itcannot reproduced
Éona
Architecture legal governmentprovidingframe
operate
mentalandfunctionalobjectives Reputation
E environmental peoplebecomingprotec
ytodaygoals
innovation
back
upthehierarchytocorporateobjectivesandmissionstatement
shouldbealignedwith
oneanother
havetosatisfyshareholders
firmstendtohavefinancialobjectives asthey arisingalloftheproductsand
servicesof afirm
e firmstendto focusonsurvival twostepprocess
giveafullanddetailedoverviewof all products position
a involve
fg assess
lookat theperformanceofeachoftheseproducts
Newproducts business
maybefo
changes and adap
consolidation
fallingbusinesses l
withits
mission my aggie so mayposses a bi
a
as.me
Product Bargainingpower of buyer
Existing New marketshare threat of newentrants
substitutes
ing p de p L 1stars highgrowthproducts thatare strong
compared to competitors Rivalryamongexistingfirms
2Cashcows lowgrowthproductswithhighmarketshare
def Diversification
w at 3Questionmarks lowmarketshareinhighgrowthmarkets
es of scale
market growth
The benefits of buying summaries with Stuvia:
Guaranteed quality through customer reviews
Stuvia customers have reviewed more than 700,000 summaries. This how you know that you are buying the best documents.
Quick and easy check-out
You can quickly pay through credit card for the summaries. There is no membership needed.
Focus on what matters
Your fellow students write the study notes themselves, which is why the documents are always reliable and up-to-date. This ensures you quickly get to the core!
Frequently asked questions
What do I get when I buy this document?
You get a PDF, available immediately after your purchase. The purchased document is accessible anytime, anywhere and indefinitely through your profile.
Satisfaction guarantee: how does it work?
Our satisfaction guarantee ensures that you always find a study document that suits you well. You fill out a form, and our customer service team takes care of the rest.
Who am I buying these notes from?
Stuvia is a marketplace, so you are not buying this document from us, but from seller joshmarlow100. Stuvia facilitates payment to the seller.
Will I be stuck with a subscription?
No, you only buy these notes for £6.48. You're not tied to anything after your purchase.
