AC2.1 - Structure - 10 marks (50 mins)
● Driving Force
● Purpose
● Success
● Problems
● Methods
Compare 4 campaigns, where 1 is your own
AC2.1 - Content
Change in:
● Policy - Rashford, Unlock (Ban the Box)
● Law - Sarah’s Law, Clare’s Law
● Priorities of agencies - No knives, Better lives, Enough
● Funding - Parkinson’s campaign (We won’t wait), Young Lives vs Cancer
● Awareness - #metoo, Sling Your Hook (Neighbourhood Watch)
● Attitude - Stop Hate UK, Stonewall - LGBTQ+
Sarah’s Law:
Driving Force: Sarah Payne (8 years old) was abducted and murdered by Roy Whiting in
July 2000
Purpose: set up by her mother after Sarah was kidnapped because she felt like parents
needed to know about ex-convicts in their area
Success: Put a new nationwide law in place for parents, carers or guardians to formally ask
the police for information about a person who has contact with a child, or a child close to
them, if they are concerned that the person may pose a risk.
Problems: Ex-convicts were being beaten up by members of the public once the public was
made aware of who they were.
Methods: Public appearances (added a personal approach), media coverage via newspaper
articles, petitions
Clare’s Law:
Driving Force: Clare Wood (36 years old) was murdered by her ex-boyfriend George
Appleton in 2009
Purpose: Set up by Clare’s father who started the campaign to let partners in relationships to
know about their partner’s criminal history
Success: Put a new nationwide law in place for anyone to ask the police if they believe that
they or someone they know is in a relationship with an individual that could be abusive
towards them.
Problems: Creates a false sense of security and a tendency to rely on official agencies
rather than self-instincts
Methods: Public appearances, lobbying politicians, appearing on TV, newspapers and
magazine articles