PUR3000 Midterm (Mod 1-7) Questions and Answers Grade A+
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Module
PUR3000
Institution
PUR3000
Which is NOT considered a public relations specialization:
market auditing
Stakeholders in public relations are primarily referred to as
Publics
The majority of public relations professionals are employed in
Corporations
The role for a public relations entry-level technician includes using...
✓ - Information accurate and reliable, avoid misleading or intentionally
false information
✓ - Must be identified as a VNR
✓ - Sponsor clearly identified on the tape, with phone number for contact
Code for News media
✓ - Goal to achieve trust through highly ethical and professional behavior
✓ - Gifts of any kind can contaminate the free flow of information,
including paying costs of travel
✓ - Avoid conflicts of interest
✓ - Transparency important
Code for front groups
Master01 | October, 2024/2025 | Latest update
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